Grandma Wants Online Billpay
Seniors want online banking and bill pay, but the mobile channel is still reserved mostly for young whippersnappers.
Payments Trends
The latest news about payments and digital payments trends, including mobile payments, contactless payments, real-time payments, and mobile wallets like Venmo and Zelle.
Banking Need to Reassess Cross-Selling Efforts
Banks and credit unions should use attitudes and perceptions together with demographics and transaction data to improve cross-selling.
10-Point Checklist for Prepaid Debit Card Marketing
Prepaid debit card adoption continues to soar. With more competition, the role of marketing becomes increasingly important.
7 Reasons to Love GoBank
Here's why consumers will love GoBank and why traditional banks should fear them. These challengers will shake up the banking industry.
Consumers Assume Mobile Banking Bill Pay Is Fast, But It Isn’t
Banks offer expedited bill payment services through their online banking systems, but not their mobile banking apps?
MasterCard’s Social Media ‘Conversation Suite’ Shapes Brand Strategy
MasterCard uses social media insights to guide business decisions and guide product development. But can small banks duplicate their success?
The Mobile Moment: What It Takes To Win The Digital Wallet Race
Mobile wallets will revolutionize payments. But what do banking consumers know and what are they afraid of?
Consumers Finding Their Groove With Mobile Bill Payment Technologies
Consumer have appetites for new bill pay tech, but there is a forecasted decrease in traditional pay-by-mail activity in the coming year.
Can Banks Help Consumers Trapped In Vicious Cycle Of Payday Loans?
12 million Americans get a payday loan annually. The average "two week" loan is $375, but many are indebted for 5 months and cough up $520.
Is The Credit Card Game Getting Riskier?
People are taking on more credit card debt and delinquency rates are rising. Do financial marketers need to adjust their credit card offers?
Millennials After The Recession: Fewer Homes, Fewer Cars, Less Debt
After running up record debt, young adults shed substantially more debt than older adults during the Great Recession.
Will You Be Ready When Mobile Wallets Turn Banking Upside Down?
Mobile wallets and digital transactions signal the dawn of a new era in banking. What will marketing look like in a mobile-dominate world?
Capital One Rolls Out Innovative Rewards Program
Mastercard launched a rewards program to cater to customer's individuals needs, so they can rack up reward miles with travel expenses.
Prepaid Cards To Be Dispensed From ATMs Nationwide
Visa prepaid cards will be available at ATMs across the U.S., following a successful pilot test through Better ATM.
UK Consumers Not Ready To Forgo Cash, Even If They Hardly Use It
One in three Brits carry less than a fiver in cash, but a cashless society is not in the cards... at least not quite just yet.
Google Trends Reveal Banking Insights, Social Media Zeitgeist
Using Google Trends, bank and credit union marketers can find a wealth of information right at their fingertips.
Insights Into Prepaid Card Market Yield Competitive Ammo
A study analyzing 52 reloadable prepaid cards gives marketing ammo to banks and credit unions on either side of the game.
Cool Bank Microsite: ‘Card Artist’
A super slick microsite from Bank Audi gives customers cool design tools to customize their own credit and prepaid cards.
Credit Card Customers Happier With Fewer Changes
A report on current drivers of satisfaction with credit cards looks at everything from problem resolution and social media, to channel use and rewards programs.
PSCU First To Launch Prepaid EMV Cards
EMV cards for international travelers include tiny electromagnetic chips, but also carry the standard magnetic stripe for use in the U.S.
ASB Launches Mobile Facebook Payments
In the updated version of this New Zealand bank's mobile app, customers can now make P2P payments directly to their Facebook friends.
Six In Ten Adults Don’t Know Prepaid Debit Cards Have Fees
Even while prepaid debit cards grow in popularity, many U.S. adults admit they aren't familiar with the fees associated with using them.
