In the Amazon age, people expect a seamless experience and instant gratification when they are looking to switch their banking
Nothing can stop Amazon. Not even regulators or geographic borders are slowing down their incursion into the banking
Traditional banking providers can either surrender to online lenders, or they can take the fight back with a combination of new tools and
With mergers slashing the number of community banks in half, credit unions have stepped in to fill the void. And some are getting very
When marketing consumer lending products, you can improve your ROI by constantly seeking new and unique data sources your competition may not have. Here's
For community-based institutions, the 'buy local' movement can be powerful when combined with advanced digital technologies.
Measuring the ROI of branding is more than just dollars and cents. Here's how financial marketers should take their brands to the next
Contrary to popular belief, Millennials aren't averse to debt. But they want loans with flexibility and digital tools more than anything else — even interest rates.
Creating the easiest and fastest digital consumer loan application is not enough. Consumers want their funds in less than 5
Banks must build digital loan application, approval and disbursement processes, improving simplicity and availability of
Succeeding as a digital lender goes beyond a great loan app to include a complete transformation of the lending process
Advanced analytics and digital marketing can improve loan prospect targeting and lending effectiveness for banks and credit
As the scope and impact of fintech grows, traditional financial institutions must adapt through partnerships and investment in digital
There is a large Millennial mortgage lending opportunity for financial institutions that can convert from paper to digital
Research reveals that consumers who currently have a HELOC are generally clueless about how their line of credit
An innovative loan product targeting younger borrowers on Facebook has proven popular in a pilot with 16 credit
Here are six tips you can use to build an online display advertising strategy that supports your consumer lending and mortgage product
How can financial institutions grow their retail loan portfolios when Millennials are strapped with massive student loans quashing their ability to borrow?
Every year, CUNA honors the best credit union marketing with Diamond Awards. Here are some of The Financial Brand's favorites for
What are the advantages and challenges of a dynamic pricing model in financial
Digital lending is the next battlefield between banking and fintech, with one-third of retail banking revenues at
Consumers can get customized quotes, view lender ratings, read reviews and request a return phone call with Google's home loan comparison