Data Analytics

Articles about data analytics in banking, including data analytics tools, big data, how to leverage data to personalize the digital banking experience, and other advanced data analytics strategies to drive business decisions.

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Inside Klarna’s High-Profile Giant Bet on AI

Doubling down on its initial successes, the Swedish BNPL e-commerce company is racing to further weave generative artificial intelligence into its operations as it readies its U.S. IPO.

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The Strategic Advantage of AI Maturity in Banking

Artificial intelligence is reshaping banking, but few banks and credit unions have the AI maturity necessary to keep up. Evident's Alexandra Mousavizadeh breaks down the factors that determine an organization’s AI maturity.

The Promise and Peril of ChatGPT in Banking (Part 1)

Brian Roemmele of Multiplex explores the impact of generative AI on customer experience and engagement, as well as AI's ethical considerations and regulatory challenges, in order to understand the transformative power of AI in banking.

There’s a New Way to Fight the Fraud Butterfly Effect

A new, more destructive form of fraudulent activity has emerged: The Butterfly Effect. Here’s how banking data can provide protection for account holders, even when they unwittingly give crooks access to their account.