Articles about checking accounts and how banking providers grow deposits, including topics like digital account opening, debit cards, overdrafts and fee income.
There's no catch. Executives at several credit unions share what they like about the no-interest, no-fee loans, which are designed to be offered as an employee benefit.
The Tightrope Between Checking Fees And Consumer Defections
Retail banks face a nasty decision: how to raise fee income without pissing off customers. What kinds of fees will bank consumers swallow?
From Passbook to Mobile: The Evolution Of The Bank Account
Some say that nothing replaces face-to-face relationships. That may have been true in the past, that's not going to be the case tomorrow.
Top 5 Retail Banking Checking Tips
Five major forces should shape the delivery of checking accounts in the next year. Are financial marketers ready to face the new landscape?
Is There A Perfect Checking Line-Up?
What should financial marketers do to get as close as possible to the perfect checking account line-up? Here's a handy 1-2-3 guide.
Chase To Issue Debit Cards Instantly In Branches
New customers will be able to get their debit cards, and current customers can replace lost cards, on the spot in 2,000 Chase branches.
Spike Mobile Deposit Adoption Rates With Free $5 Demo Checks
If you want people to try a new tech like mobile deposits, it may take cash bribes. See how Numerica CU paid members $5 each to do just that.
Google Trends Reveal Banking Insights, Social Media Zeitgeist
Using Google Trends, bank and credit union marketers can find a wealth of information right at their fingertips.
Credit Union Study Says Switchers Looking For Truly Free Checking
A study reveals that consumers are looking for checking accounts with no hidden fees when choosing where to bank.
Insights Into Prepaid Card Market Yield Competitive Ammo
A study analyzing 52 reloadable prepaid cards gives marketing ammo to banks and credit unions on either side of the game.
Savings Account Lotteries Spike Gains, Get Results
Savings lotteries -- prize-linked, raffle-style “Save to Win” promotions -- dangle cash prizes in exchange for consumers' deposits.
Free Checking Steps Closer To The Banking Graveyard
The number of financial institutions offering free checking dropped by nearly half last year, putting the once-popular account on death row.
Banks Jack Fees As Credit Unions Cling To Free Checking
Banks are jacking fees and raising requirements, while credit unions desperately try to avoid following suit.
Higher One Embraces Banking Transparency After Slap From FDIC
Following a settlement over deceptive fees charged to students, Higher One moves to Pew standards for transparency with checking accounts.
One In Five Consider Switching Banks, But Obstacles Hold Them Back
What's stops people from switching banks more than they do? And what can financial marketers do about it? This report has the answers.
BofA Rolls Out Mobile Check Deposits
BofA unveils a suite of new mobile banking features including remote deposit, P2P payments, and an app for managing account alerts.
Overdraft America: Consumer Utilization, Confusion And Concerns
Do banking consumers know what they're getting into when they sign up for overdraft coverage? This study says no.
Overdraft Showdown: How The Big Banks Stack Up
Overdraft services are a competitive lever in the war for retail deposits. Big banks walk a tightrope between profits and cranky customers.
Financial Marketers Must Focus On Downward Trend In Overdrafts
Overdraft income is down for the second year and fewer consumers are incurring fees. To stop the bleeding, bank marketers must step up.
Checks Die While Online Thrives, But Gen-Y Still Use Branches
A study by Fiserv reveals Gen-Y is more active in brick-and-mortar channels. Meanwhile, checks continue their march toward extinction.
Mobile Banking Set To Explode, Here’s What Marketers Need to Know
Two research studies on mobile banking tell financial marketers they need to pay more attention to this critical channel.
More Banks Adopting Simplified Disclosures For Checking Accounts
More and more banks are joining the ranks of those adopting a simplified checking disclosure form as recommended by Pew, consumer advocacy group.
People Leave BofA and Wells Fargo & Half Switch To Other Big Bank
But half of the customers leaving a large bank in the past year ended up moving their money to another large bank.
