“Zig when others zag. Following the herd means you are destined to forever be a part of the herd. The alternatives are twofold: Lead the herd or leave the herd.”
– Andrew Szabo, CMO/Resource 1 Credit Union
“If you ever have the good fortune to create a great advertising campaign, you will soon see another agency steal it. This is irritating, but don’t let it worry you. Nobody has ever built a brand by imitating somebody else’s advertising.”
– David Ogilvy, ad legend
“The winner is the chef who takes the same ingredients as everyone else and produces the best results.”
– Edward de Bono, originator of the term ‘lateral thinking’
“Hell, there are no rules here — we’re trying to accomplish something.”
– Thomas Edison, inventor
“I can’t understand why people are frightened of new ideas. I’m frightened of old ones.”
– John Cage, computing pioneer
“Don’t worry about people stealing your ideas. If your ideas are any good, you’ll have to ram them down people’s throats.”
– Howard Aiken, physicist
“The secret to creativity is knowing how to hide your sources.”
– Albert Einstein, super genius
“By three methods we may learn wisdom: First, by reflection, which is noblest; Second, by imitation, which is easiest; and third by experience, which is the bitterest.”
– Confucius, philosopher