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Young & Free – South Carolina

South Carolina FCU joins two other credit unions running Young & Free from Currency Marketing. Here's what the campaign entails.

El Banco Deuno: Bueno Branding

Banks in Mexico are getting savvier with their branding and their innovative approach. Check out El Banco Deuno's latest marketing strategy.

Intentionally Left Bank

Slap nothing — literally nothing — up on a billboard. Interesting marketing idea for a credit union — does it work?

Credit Union Identity Makeover Includes Logo, Branch

The old logo is dated and looks very official, like a notary’s seal. The new, contemporary logo draws off shapes found in the building. Auburn University FCU’s latest branch and new headquarters shuns traditional teller lines by opting for what they call a “dialogue delivery format,” in which members and member service representatives work closely […]