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Three Years’ Results in Two Days

How does $35 million in deposits and 800 new members sound? That’s what Advantis Credit Union just did… in two days. A recent grand opening sales event helped fuel one of the best first quarters ever for Advantis, with membership swelling by more than 4,000 in just the first three months of 2009 — impressive […]

Credit Union Completes Transformation to ‘Centric’

Last year, Forest Kraft Credit Union changed names and became Centric. The credit union was looking to appeal to a broader segment of the community by differentiating themselves in a crowded financial market with a unique name. Furthermore, the credit union wanted to dispel the assumption that it was only open to employees of Forest […]

Name Change Wrap-Up for Spring 2009

Plenty of financial institutions advocated to have their marketing team rebrand so far this year. Here are the ones happening spring 2009.