The Best of Credit Union Marketing: Cool, Classy & Creative

The Diamond Awards are like the Oscars of the credit union industry. The 2015 winners were announced at CUNA's annual conference for marketing and business development professionals in March. Here are a dozen of The Financial Brand's favorites.
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This year’s CUNA Diamond Awards competition received 1,055 entries. Six credit unions won Best of Show Awards, 88 won Category’s Best Awards and 236 won Diamond Awards. Gesa Credit Union was awarded the Diamond Best of Show Award, the highest honor. Y

Gesa Credit Union – Testimonial Campaign

Gesa won for their testimonial-based marketing campaign, My Gesa Story. In eight emotional videos, real-life members explain — in their own words — Gesa’s important role in reaching their goals of owning a house, going to school, starting a business and pursuing their dreams. The campaign ran in print, digital, radio and TV.

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Zeal Credit Union – Rebranding & Name Change

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zeal_credit_union_sign

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City & County Credit Union – Black Friday Survival Kit

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city_and_county_credit_union_survival_kit

New Logos for Assorted Credit Unions

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alatrust_credit_union_logo

FAA Credit Union – Credit Score Direct Mail

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Arrowhead Credit Union – Holiday Loan Promo Email Campaign

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Horizon Credit Union – Online Statements Campaign

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Card Designs for Various Credit Union

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gesa_credit_union_signature_cards

community_chioice_business_debit_card community_chioice_atm_card

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community_chioice_debit_card community_chioice_platinum_card

alliant_credit_union_credit_card_designs

Webinar
REGISTER FOR THIS FREE WEBINAR
Banking Services Reimagined: Becoming a Tech-Enabled Change Agent
In this webinar, we'll learn how a 53-year-old community bank in Nashville, TN is reinventing itself to better serve the community and tap into a pool of next-gen customers.
WEDNESDAY, April 12th AT 2:00 PM (ET)
Enter your corporate email address

Premier Members FCU – Annual Report

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premier_members_fcu_annual_report_inside

 

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