Articles about bank culture, including HR topics like leadership, mission statements, vision statements, core values, employees, recruitment, and training.
Dissatisfaction with banks could hike attrition in 2024. The solutions begin with simple behavioral adjustments in branches and call centers.
Banks & Credit Unions Can Learn To Cross Sell From Each Other
Banks and credit unions usually have their daggers drawn. But when it comes to cross-selling, they could learn a few things from each other.
Target Data Breach Can Be Opportunity for Banks
Banks and credit unions can turn a data breach into a communications opportunity to build trust and confidence in consumers.
Why Some People Like Big Banks and Others Like Small Credit Unions
Fee sensitive shoppers choose small financial institutions, while big banks are winning the word-of-mouth referral race.
4 Ways Financial Institutions Can Build a Brand-Driven Internal Culture
Here are four things marketing can do to help boost the internal culture at their bank or credit union in the coming years.
How Financial Marketers Can Turn Leadership Obstacles Into Opportunities
Three strategies financial marketing executives can use to flip today’s leadership challenges into competitive advantages.
Meh… Consumers Who Don’t Care Choose Regional Banks
Financial shoppers that aren't particularly interested in any specific account features are most likely to choose a regional bank.
Customer Frustrations With Banks
What are the top 5 things that irritate today's banking consumers? And how many are so frustrated they are ready to switch? Find out here.
Citi Execs Get Schooled on Digital Strategies by Gen-Y Mentors
Students from the University of Miami will spend the next six months reverse-mentoring senior Citi execs on social media and digital tech.
Blind Rage Has Left the Building
If consumers hold a grudge against financial institutions for the Great Recession, think again. Big national banks are winning the word-of-mouth referral race.
Is Your Call Center Up to Par?
As banks and credit unions roll out more and more tech, consumers need phone support. How does your call center compare to national averages?
Op Ed: Vancity’s CEO On Values-Based Banking
Tamara Vrooman, CEO of Canada's largest credit union, says socially conscious financial institutions outperform big banks along nearly every measure that matters.
Consumers Icy Feelings Toward Bankers Finally Starting to Thaw
A survey shows consumers' attitudes about banking have improved, but banks aren't done repairing their image quite yet.
Consumers Slow to Forgive Financial Industry’s Sins
Banks plagued by scandals have helped turn the financial sector into the least trusted industry for the third straight year.
Top 10 Reasons Consumers Decide to Switch Banks
Bank Transfer Day whipped consumers up into a mob, turning fees into a hot-button issue. But fees don't torque consumers like they once did.
Global Marketing Innovation Awards for Retail Banks
A new program from Efma and Accenture seeks case studies of groundbreaking innovations in banking. Submissions are due August by 25.
Can The Financial Industry Move From ‘Product Pushy’ to Client Centric?
The difference between product-centric banks and one that is client-centric? Sales process. But investments in frontline staff are lacking.
Angry Big Bank Customers Could Put $230 Billion In Play
The ten largest retail banks in the U.S. stand to lose a combined $92 billion in deposits next year. Smells like opportunity.
5 Myths That Plague Credit Union Marketing Professionals
Every credit union's financial marketing team has misconceptions about the industry — here are the top five holding them back.
Bank Staff Under Pressure: Sales Over Service?
Do sales goals pervert banks’ promise to “put customers first?” Can banks really align their priorities with consumers’ best interests?
Is Your Financial Institution Any Different? Probably Not…
Behaviors — not slogans — are what truly differentiate banks and credit unions in the digital banking world.
Majority Of Bank Customers At Risk Of Switching
Within the next six months, 1 in 10 retail banking customers say they will likely leave their bank, and four others say they aren't sure.
Credit Union Advertising Crack Down: Watch Your Language
California regulators decided credit unions can't suggest "anyone can join" in their ads because it violates the definition of "common bond."
