Articles about bank culture, including HR topics like leadership, mission statements, vision statements, core values, employees, recruitment, and training.
For decades, pundits have argued that deposit insurance leads to riskier behavior that ends in bank failures. Were they wrong all this time?
How Will A Trump Administration Impact The Banking Industry?
Consumers level of trust in banking is growing, but it's still fragile. How will a Trump presidency affect banking's vulnerable reputation?
Financial Brands in a Digital Age: It’s All About Love
It might sound trite, but for financial marketers to win today, they have to do more than entertain. They have to uncover the love.
Are Consumers Emotionally Connected With Your Brand?
Building an emotional brand connection with consumers is the gateway to lower cost acquisition, stronger engagement and lasting loyalty.
3 Ways to Repair Broken Trust in Financial Services
One in three Americans say they are stuck in a relationship with a financial institution they don’t trust — a big problem for marketers in banking.
Banks Don’t Understand Their Customers
Using data to understand consumers, deliver personalized experiences, improve pricing and increase profitability is the foundation for growth.
The Hard Sell: How Cross-Selling Can Kill Your Banking Culture
Here are five ways that a cross-selling obsession can suffocate morale and kill your brand.
Wells Fargo Hits Rock Bottom in Wake of Cross-Selling Debacle
Opportunistic financial marketers at banks and credit unions across the U.S. should be feasting on consumers' rage over the massive Wells Fargo's scam.
Two-Thirds of Bankers Are So Stressed, They May Quit Their Job
Research reveals serious consequences for stressed out banking executives facing pressure to achieve growth and hit goals.
Are Banks Still Relevant?
The connection traditional banking providers have with consumers is fragile. Here are four things retail financial institutions must do to stay in the game.
Banking’s Forgotten Generation?
Consumers over 50 are the fastest growing digital segment and drive the majority of financial institution revenues.
Moving from a Reactive to Proactive Digital Culture
Financial institutions can no longer afford to be focused on short-term quarterly results at the expense of long-term cultural change.
Beyond Philanthropy: Lessons in Cause Marketing
Fusing cause marketing with your financial institution's strategic plan can you help you accomplish important brand and business objectives.
5 Roles of a Successful Digital Banker
The expectations of today's digital banker are far different than the job description of yesterday's retail banker.
Do You Have a Generic Banking Brand? Or a Niche Focus?
Community-based institutions must serve a specific niche in order to survive. Do you know what your unique position is in the market? Or do you have a generic brand?
Is Your Bank’s Board of Directors Prepared for the Future?
The role and composition of a financial institution's board of directors must reflect the changes sweeping across the banking industry.
Cultural Shifts Critical to Transformation Success
Employee behavior during periods of major change must be understood — and then modified — for an improved customer experience and to keep the workforce happy.
Challenger Banks Big Hurdle: Building Consumer Trust
It's hard to 'disrupt' an entrenched industry like financial services when you're barely denting the market. You must build trust first.
You Ask Customers Questions, Then Ignore Their Answers?!?
When consumers take time to give you info, banks should use it. Here's how to customize marketing messages by leveraging customer insights.
Why Can’t Banking Be Faster, Easier and More Simple?
People detest having their time sucked by the complexities of banking. Banks must find ways to make managing finances easier.
Can Consumers Really Love Their Bank?
Consumers' feelings dictate brand preference and loyalty. Here's proof people can connect with banking providers on a deep, emotional level.
10 Steps to Protect a Banking Brand Under Siege
Dealing with a crisis is inevitable. At some point, it'll happen. When it does, you need to be prepared with a deliberate, strategic plan.
Winning the Talent Wars in Banking
To win the talent wars, banking needs to convince future leaders there is a culture of innovation and a focus on digital transformation.
