Articles by Tom Groenfeldt- The Financial Brand

There's a need for business model innovation given expanding fintech-big tech competition, says Forrester. But neobanks have challenges too.

Millions already use biometrics on their phones, but in banking the password is still king. Here's why that could change.

Boosted by Covid, video banking is coming into its own, especially for more complex interactions where text-based chat is less effective.

Research shows fintechs and neobanks benefiting more than traditional institutions from the shift to digital channels triggered by Covid-19.

Adoption of digital wallets soared during the pandemic, accelerating growth forecasts to levels threatening the entire banking ecosystem.

Cloud-based platform lets banks and credit unions simplify the donation process for mass affluent consumers, solidifying relationships.

Research shows that banks should do what's right for consumers, not just what's best for their own bottom line. But will they?