Does Being a ‘Primary Financial Institution’ Mean What It Used To?
A few megabanks dominate PFI status and fintechs and challengers are in ankle-deep. For Gen Z, however, 'primary bank' may not even matter.
A few megabanks dominate PFI status and fintechs and challengers are in ankle-deep. For Gen Z, however, 'primary bank' may not even matter.
COVID-19 accelerated demand that was already growing but megabank also saw the need for new digital twist on small business accounts.
Even as digital usage rises, the largest U.S. credit union recognizes that nearly all consumers still want to deal with people sometimes.
'Plex,' a combined checking and savings product that plugs into the Google Pay wallet, pulls in more banks. Citibank explains its plans.
Entering a new banking league via a massive expansion of geographic reach, the big regional believes in-person relationships are stronger.
Rough times mean stepping up your digital game to fend off fintech niche players and adding relationship managers who are effective remotely.
COVID's a retail banking gamechanger, accelerating digital and contactless trends. Expect more ITMs plus video 'telebanking' consultation.
Banks and credit unions must stop playing around with this 'serious' social media option and adopt a systematic approach instead.
Deloitte predicts that AI will drive evolution of advanced tech into a commodity and place renewed emphasis on marketing and management.
Consumers love that banks are trustworthy but their commoditized products are snoozers compared to challengers' state of the art offerings.
Consumers spending too much time on banking due to antiquated methods is the target of the latest ads from the nation's largest direct bank.
Better communications and training, versus more marketing technology, could turn things around. Right now, money, and data, are being wasted.
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Vinoo Vijay, architect of Ally Bank's early marketing and a TD Bank alumnus, will help the SunTrust-BB&T megamerger deliver on its promise.
'Branch traditionalists' may have gotten more digital channel mojo during the pandemic, but many would happily return to the 'old normal.'
Five regional banking execs assess ongoing COVID impacts and priorities for financial marketing and digital banking for the year ahead.
From AI to 'no-code' app innovation to ways to deal with data proliferation, marketing technology is a 'when' and 'how,' not an 'if.'
Consumer delinquencies are steady, but some worry that aid programs may mask problems. Small businesses, however, have significant issues.
6 critical points, including a key issues checklist, to make your financial institution's planning productive and relevant during big change.
New partnerships, fintech plays, incentives, and an astounding return to direct mail all mark the turmoil in the credit card business.
An economy in flux because of COVID-19 recession will see financial institution evolution go on the fast-track, says major PwC report.
Increasingly consumers are demanding innovative digital apps that help them organize to achieve savings and budget goals.
Veteran brings pandemic-oriented experience to the job as the coronavirus continues to shape the banking industry's future.
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