How Banks and Fintechs Can Get the Best Results from Their Partnerships
Bank and fintech leaders share advice on what makes for an effective collaboration with strong results. Both sides have a lot to gain.
The 0% Loan: Why a Dozen Lenders Are Leaning into the Novel Idea
There's no catch. Executives at several credit unions share what they like about the no-interest, no-fee loans, which are designed to be offered as an employee benefit.
Reality Check: Is the Average Consumer’s Debt Actually Shrinking?
It's a tale of two consumers: 43% of Americans are at their lowest debt levels ever, while 35% are at their highest. What's behind this dichotomy?
Banks Are Trying Out New Ideas to Connect with Female Customers
Banks have struggled to engage women over the years, but a new wave of initiatives aims to change that — including a CD that’s helping one bank raise deposits.
Success Story: A Digital Banking Conversion & A Sharp Rebound in Satisfaction
Digital conversions can be painful. But the relatively smooth experience at this financial institution offers useful insights for others.
Tactics from a Nail-Biter Merger That Every Bank Marketer Can Use
Segmentation is a crucial skill for marketers tackling many challenges, not just M&A. Here's how it improved the customer communications strategy for one institution in a make-or-break situation.
Why Banks Can’t Underestimate Consumers’ Growing Comfort with Fintechs
A traditional bank or credit union is still the primary institution for most, but a survey shows openness to digital alternatives is accelerating.
Unique Youth Savings Account Aims to Hook Gen Z and Gen Alpha on This Bank
A Massachusetts community bank puts a creative twist on savings accounts — and offers 5% interest! — to reel in young people and make them lifelong customers.
Slips in Customer Service Can Prove Extra Costly Now, J.D. Power Survey Shows
Hassles like a balky app or long lines at a branch are far more consequential these days, with customers already thinking about moving deposits for a better rate. Exceeding expectations is key.
Community Bankers’ 2023 Outlook: Upbeat on Growth, M&A and Digital Efforts
Bankers foresee growth in the year ahead, despite the economic uncertainty, and expect digital transformation efforts will improve efficiency.
Storytelling With a Twist Powers Small-Business Connections for This Community Bank
Storytelling in small-business marketing is a common strategy, but this Connecticut bank puts a twist on the approach in several ways.
Ad Campaign Uses Segmentation to Fuel Big Loan Jump
Does customer segmentation work? Apparently so — a 240% lift in loans won over this financial institution in Washington state.
Can Banks Hang On to Low-Cost Deposits as Rates Rise?
It's possible to avoid engaging in a rate war to retain deposits as competition gets fierce, and one community bank offers proof.
