Articles by Jim Marous

Jim Marous is a financial industry strategist, co-publisher of The Financial Brand, and one of the top 5 most influential people in banking.

Digital account opening has negatively impacted the value of new accounts in banking. New customer onboarding is the answer.

A look at the digital banking trends of the last year provides a perspective for future strategies and organizational changes.

As banking executives define their goals, they must commit to simplifying the digital experience, leveraging data and honing human skills.

With consumer expectations outstripping institutions' ability to deliver strong CX, automation of engagement may be the only solution.

With the rise of digital banking tools, banking providers must find ways to replicate the benefits of human interaction in digital channels.

To provide improved customer experiences and lower costs of delivery, financial institutions must hike investment in advanced technology.

A deeper dive into CX, beyond satisfaction surveys, provides banks and credit unions new ways to foster loyalty and increase revenue.

As we enter 2021, there is a customer experience disconnect between what a banking customer wants and what is being delivered.

Data maturity can be competitive differentiator in banking, where quality data and analytics improve business results.

Women are underrepresented at all levels of the financial ecosystem, from leadership to founders to funding and services offered.

Banks and credit unions must rethink the definition of ‘digital banking’ and prioritize investment in data, technology, people and processes.

Most users of artificial intelligence in banking have not maximized their ROI. Here's how banks and credit unions can improve results.

Tencent-backed WeBank is a great example of how digital technology and data can provide the foundation to serve underserved markets.

In uncertain times, the commitment to being a digital banking champion is more important than ever, providing financial growth and resilience.

External data and analytic capabilities can be used by banking organizations, but internal teams must be trained to deploy these insights.

The pandemic accelerated the transition to digital, but for most banks the shift is far from complete and must become a priority.

Data is at the core of digital customer experiences, but many financial institutions cannot access good quality information in real-time.

Banks and credit unions need to reassess how they compete with fintechs and big techs now that 'fast follower' is seen as a failed strategy.

Hear is innovation wisdom from nine top-of-the-line experts interviewed on the Banking Transformed podcast.

The pandemic helped financial institutions redefine leadership roles, corporate purpose, strategic priorities and business models.

Brian Brooks, Acting Comptroller of the Currency wants to expand the definition of banking as a way to better manage risk.

The pandemic increased the importance of digital transformation. Financial institutions must move forward aggressively to succeed.