By the Numbers: Bank and Credit Union Branch Transformation Projects
A survey of banks and credit unions reveals one inescapable trend for the future of branches: smaller, fewer, less.
What Are The Top Digital Marketing Trends and Priorities for 2017?
Research reveals what's most important — CX, data analytics and content marketing — and how should you allocate your budget.
What Financial Marketers Need to Know About High-Income Consumers
Financial marketers often lump consumers with incomes over $100,000 into the same segment, but this is a big mistake.
Do Banks Need Branches in the Digital Age?
As banking becomes increasingly digital, one question continues to plague retail financial institutions: Do we still need branches?
The Digital Banking Revolution: Who Will Survive?
The digital revolution has moved from 'existential threat' to 'potential survival strategy' for traditional banking providers around the world.
10 Essential Email Marketing Insights for Banks & Credit Unions
Want to see your email marketing campaign clicks and conversions shoot way up? Here are ten insights that will yield big results.
Case Study: How Redwood Credit Union Refreshed Its Brand
Here's how Redwood Credit Union uncovered their unique personality and voice — its brand DNA — and brought it to life.
5 Best UX Practices to Drive More Conversions on Banking Websites
This analysis of banking websites reveals five key insights financial marketers should apply to any online product marketing initiative.
5 Major Emerging Trends in Retail Banking
Consumer behaviors and expectations are shifting in ways that challenge retail banking providers to rethink their strategy and transform the customer experience.
Consumers Torn Between Old Habits and New Digital Banking Options
Deciphering contradictions in consumers' attitudes vs. actual behaviors intensifies the burden facing financial marketers in the Digital Age.
Over 250+ PowerPoint Infographics For Financial Marketers
Make your next presentation more rich, visual and persuasive with these 250 charts and graphs created by The Financial Brand.
Branches Refuse to Die: Millennials Seeking Loans Visit Branches Most
Most consumers still visit branches regularly, proving that branch banking continues to play a critical role in the delivery of retail financial services.
2017 Banking Industry Outlook
How will financial institutions respond to the fintech threat, the shift to digital channels, rising interest rates and regulatory challenges?
Top 16 Most Popular Articles of 2016
Here are the top 16 articles published on The Financial Brand in 2016, revealing what concerned banks and credit unions most in the past year.
Banks Struggle to Close More Branches as Mobile Banking Plateaus
Mobile banking has taken off, but the gravy days are over. Getting more consumers to abandon branches for mobile will take serious work.
Are You Ready For The Millennial Mortgage Boom?
17 million first-time homebuyers are entering the housing market in the next five years, and most of them will be Millennials. Are you ready?
19 Awesome Mobile Banking Apps From Banks and Credit Unions
Here are some of the features that make a mobile banking app great, with examples of banks and credit unions that have deployed them.
How Financial Institutions Must Rethink Their Branch Experience
What is the future for branches? Here are three emerging roles for branches, and how banks and credit unions must leverage the human touch.
The Hard Sell: How Cross-Selling Can Kill Your Banking Culture
Here are five ways that a cross-selling obsession can suffocate morale and kill your brand.
Will Cash Ever Die?
The list of payment options continues to grow, but one thing is for sure: cold hard cash is still king — especially among Millennials.
9 of the Most Beautiful Brand Identities in Banking
Here are nine financial institutions with gorgeous brand identities that convey the tech-savvy image needed to compete in the Digital Age.
Survey: Home Equity Borrowers Admit They Don’t Know Squat
Research reveals that consumers who currently have a HELOC are generally clueless about how their line of credit works.
