Millennials Desperate for a Better Banking Experience
Millennials struggling with their finances are turning to alternative banking providers to find lower, more transparent fees and convenient access.
NAB Unveils First ‘Smart Store’ Branch Design
NAB's first ever "Smart Store" blends iPads, interactive touchscreens and self-service technology together with "hip-to-hip" conversations.
Bank’s Facial Recognition Software Reveals How People Really Feel About Money
Innovative, state-of-the-art software from a bank in New Zealand helps consumers uncover their true feelings about their finances.
15 of the Best Facebook Pages in Banking to Watch
Check out the most innovative Facebook ideas from banks and credit unions around the world. Bookmark these pages and look at them regularly.
Slow Page Loads Kill The Online & Mobile Banking Experience
Online and mobile banking users have zero patience for sluggish load times. Some won't even wait two seconds before giving up on you.
The Forum 2014: Full Agenda Released
23 of the most knowledgeable experts on financial marketing will be speaking at The Financial Brand Forum 2014. Here's the full agenda.
Facebook Advertising and the Future of Financial Marketing
Facebook has an advertising platform with mind-numbing potential. Your data + their data = a "Big Data" home run. This is precision target marketing at a whole new level.
Can Consumers Who Fear Online Banks Be Convinced to Try Them?
The latest ads from Ally attack consumer skepticism and debunk common misconceptions consumers may have about the bank's branchless model.
Citi Execs Get Schooled on Digital Strategies by Gen-Y Mentors
Students from the University of Miami will spend the next six months reverse-mentoring senior Citi execs on social media and digital tech.
Your Facebook Account Can Be Friends With Your Bank Account
ICICI Bank has a Facebook app allowing customers to pay friends, split expenses, view statements and manage their accounts.
The Best Buzzworthy Tweets From ABA’s Bank Marketing Conference
Roughly 200 people were tweeting at this year's ABA's annual marketing conference. Here's a selection of salient tweets hand picked by The Financial Brand.
Top 20 Best Blogs for Financial Marketers
Here's a list of the top 10 blogs bank and credit union marketing executives should be reading, as ranked by The Financial Brand.
Two Ways Financial Marketers Can Fuel Sales in Social Channels
Financial institutions should promote their products in social channels, and use social promotions to build a valuable email marketing list.
Big Banks, Big Complaints: CFPB’s Database Reveals Trends
Here's a breakdown of the 19,000 grievances consumers have lodged against their banks and credit unions since the Consumer Financial Protection Bureau database was created.
Mobile Channels Are Turning Financial Marketing Upside Down
How will financial marketers promote banking products when the shopping experience starts and stops purely in the mobile channel?
Credit Union Launches New Brand, Becomes Bridge Credit Union
Bridge Credit Union may only have 7,883 members and $43 million in assets, but you'd never know that looking at their new brand identity.
Consumers Can Switch Banks In Under a Minute With Smartphone Cameras
In less than 60 seconds, people can open a new bank account simply using the camera on their iPhone or iPad.
3D Video Banking: A ‘Magical Experience’
Banks and credit unions are pushing the envelope of video banking with high-def, 3D technology and theater-quality surround sound systems.
Navy FCU Sells $200 Million in Banking Services on Facebook
You can't sell stuff in social channels? Try telling that to Navy FCU, who generated nearly $200 million in new loans and CDs almost entirely on Facebook.
It’s Coming! The Financial Brand Forum 2014
This event features how-to sessions from the sharpest minds in the retail banking space today. Here’s your chance to get in on the action early.
Bank & Credit Union Marketing Budgets: Woes, Worries & The Sweet Spot
Research from The Financial Brand reveals the top concerns, tough issues and difficult challenges financial marketing executives face as they set their budgets for next year.
Is Your Call Center Up to Par?
As banks and credit unions roll out more and more tech, consumers need phone support. How does your call center compare to national averages?
