Winning the Pricing Marathon: Behavioral Economics in Banking
Q&A: Melina Palmer shares how banks can leverage behavioral insights to optimize pricing, boost loyalty, and win the race for digital growth.
Settlement of a lawsuit that began in 2005 will shift the balance of power in how consumers pay merchants.
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Q&A: Melina Palmer shares how banks can leverage behavioral insights to optimize pricing, boost loyalty, and win the race for digital growth.
Rather than threatening overdraft services, the CFPB's proposed rule shows that it acknowledges the value of these programs.
The walls between banking and payments, credit and savings will dissolve in the hands of a few dominant players.
How can banks and credit unions prepare today for a cyberattack tomorrow? This interview with Veeam consultant Rick Vanover provides the latest on data protection strategies.
Most consumers love their primary banks. That doesn't mean they won't take their business elsewhere.
Big banks have already tested the waters when it comes to advertising with influencers — but there's a few considerations community banks should make before diving in.
The commercial banking industry is focusing on liquidity management and preparing for new regulations. Why? Find out here.
Consumer attitudes about data privacy are changing — and the dynamics of power are shifting in their favor.
If Capital One successfully picks up Discover's payments network, the result will be a major realignment of the payments space.
Bankers now say upheaval in the industry has spurred the refinement needed to bring banking-as-a-service to the front of the table.
A secure onboarding process has the potential to be a competitive advantage. Investments in identity fraud tech can make onboarding safer and create upsell opportunities to boot.
A few high-profile failures have tarnished the category. There may be more bad news to come. How can regionals regain their shine?
Achieve a better return on your marketing investment. Leverage behavioral data and analytics to target the right customers with the best possible offers.
Read More about Send the Right Offers to the Right Consumers
PwC’s Industry Cloud for Banking helps deliver personalized products and services that today’s customers expect.
Navy Federal Credit Union is getting a new CEO, Zions Bank moved around its executive team, and Huntington picks up a new CTO.
Promotional swag is a cost-effective marketing tool — plus the right product can turn a customer into a walking billboard. Here’s how banks are leveraging swag.
After a decade in the spotlight, fintech has had a bigger impact in some areas more than others.
Former community bank CFO Kim Snyder shares how consolidated analytics can help small institutions transform fragmented data into strategic assets.
Many banks struggle to build a digital customer journey that streamlines leads from awareness to becoming customers. AI may be the key.
Cheat Sheet: Even as majors like Chase announce aggressive branch build-outs, the Philly Fed says bank deserts are growing. Can both be true?
Fraud is on the rise — and new tools and strategies are likely to amplify it in 2024.
VoC limitations obstruct strategic impact — but emerging best practices can help banks systematically optimize experiences via an integrated, amplified customer voice.
Tokens and biometrics offer a more streamlined and user-friendly experience than traditional passwords, providing quick access to accounts and reducing friction during login.
Banks need to prepare now for radical change up and down the demographic spectrum, from young to old.
Services that scale with you.
83% of FI leaders agree investing in AI is essential for 2024 but how you leverage AI is instrumental in success and meeting customer expectations.
Read More about Navigating the Role of AI in Financial Institutions