Reimagining Customer Engagement with Intelligent Texts

Premiered: May 12, 2022
Length: 39 minutes

Many financial institutions struggle when it comes to building engagement with customers in a timely and impactful manner. More than ever, there is a need for ongoing dialogue that assists customers in better managing their finances.

One way to improve the effectiveness and efficiency of customer communication is with texting solutions, connecting with customers in real-time using messaging that gets attention far greater than traditional channels.

My guest on the Banking Transformed podcast is Scott McArthur, CRO of Statflo. Scott discusses the power of intelligent conversational texts, and how this channel can improve satisfaction and financial results.