Innovating by Creating Better Customer and Employee Experiences


FEATURING: Luke Labbe, PeoplesChoice Credit Union

In the past, the ability to be on the cutting edge of innovation and digital transformation was only possible for organizations with the most assets and deepest pockets.

PeoplesChoice Credit Union has dispelled that myth, by rethinking traditional business models – continually creating new products, services and ways to better serve the community.

My guest on the FIsionaries podcast is Luke Labbe, President of the $325 million PeoplesChoice Credit Union in Maine. We discuss how PeoplesChoice continues to invest in digital technology and their employees to provide better member experiences, higher returns, lower loan rates and fewer fees for its members.

Watch the Video of the Episode

About the FIsionaries Podcast

The FIsionaries Podcast, sponsored by Alkami Technology Inc., shines a light on financial institutions (FIs) at the bleeding edge of digital transformation. The podcast, hosted by Jim Marous, features banks and credit unions sharing lessons learned from their digital transformation journeys as well as insights from fintech partners and other industry thought leaders. Each episode will provide regional and community banks and credit unions with insights, tips and tricks to elevate their digital banking game.

Jim Marous Profile PictureNamed as one of the most influential people in banking, Jim Marous is an internationally recognized financial industry strategist, co-publisher of The Financial Brand and the owner and CEO of the Digital Banking Report. The Digital Banking Report is a subscription-based publication that provides deep insights into the digitization of banking, with over 150 reports in the digital archive available to subscribers.

As a sought after keynote speaker, author and recognized authority on disruption in the financial services industry, Marous has been featured by CNBC and CNN, Cheddar, The Wall Street Journal, New York Times, The Financial Times, The Economist, The American Banker and has spoken to audiences worldwide. Jim has also advised the White House on banking policy.