Culture & Leadership

WaMulians

Subscribe to The Financial Brand via email for FREE!WaMu has coined a term for its staff. “WaMulians” as they’re known, is a term that dates back to at least 2003, but was only used informally. Until recently. It appears WaMu has an employee brand book, entitled “The WaMulians,” and a brochure that is currently in. Read More

Wanted: Marketing People. Also, Donuts.

Subscribe to The Financial Brand via email for FREE!“Wanted: Marketing People. Also, donuts.” This was the headline of a recruitment ad placed by Coast Capital Savings. The rest of the ad reads: Coast Capital Savings is Canada’s second largest credit union, and we’re Canada’s number one employer of awesome people. We have absolutely no way. Read More