Winning At Financial Consumer Acquisition In Times of Change
Technology is developing as rapidly and the consumer mindset about finance has shifted. How can you continue to attract high quality new households, deposits and cross-sell accounts?
Technology is developing as rapidly and the consumer mindset about finance has shifted. How can you continue to attract high quality new households, deposits and cross-sell accounts?
The field is crowded and new acquisition is more important now than ever before. Harland Clarke will discuss the power of harnessing data to create strong, highly targeted acquisition campaigns that will help financial institutions achieve revenue and growth goals.
What You’ll Learn:
- How to harness the power of intelligent data to target households most likely to convert
- How to support acquisition campaigns with digital channels
- How to gain insight into acquisition best practices
