In recent years, many financial institutions have raced to create digital-only experiences that shift their clients away from physical channels. The result? “CX quality [dropped] for most FIs, and clients’ trust [fell] for the first time since 2018, ” according to Forrester. While digital channels are important, over-rotating on them can be a serious mistake.
Watch this on-demand webinar, where industry leader Aaron Young (SVP Branch Operations/Retail Banking from the Credit Union of Southern California) and Jim Marous give in-depth insights into marrying branch and digital transformation strategies to develop a best in class hybrid strategy. Aaron shares insider details around CU SoCal’s transformation, learnings along the way, what it’s meant for their members and some results they’ve seen thus far.
- Discover the hybrid transformation adoption curve and learn where FIs currently sit within it
- How to ensure your digital and branch transformation journeys work together to achieve your collective goals
- Hear about many common friction points clients are facing and why it’s causing forward facing industry leaders to begin embracing and establishing their hybrid strategies
- Tips and insights on how to create experiences at ease and ensure your digital channels feels like an extension of your branch
Watch now by completing the registration form.