How Communication Drives Digital Banking and Customer Lifetime Value
Are financial institutions leveraging current digital customer communication trends to drive Customer Lifetime Value and fast track their digital banking transformation efforts?
On-Demand Webinar
The pre-pandemic consumer is not the same customer or member that your financial institution is serving now. Their expectations in terms of service and engagement have changed significantly over the past year. We have also seen the acceleration of existing digital communication trends, which are now proving to be more permanent.
The question is: are financial institutions leveraging current digital consumer communication trends to drive Customer Lifetime Value and fast track their digital banking transformation efforts? Watch this webinar with Jim Marous from The Financial Brand, Mia Papanicolaou and Elizabeth Stephen from Doxim to learn why banks and credit unions need to make digital banking transformation their number one priority and how digital consumer communications form a key part of this transformation.
Key Takeaways:
- Understanding key drivers of increased and expanded peoples’ needs and expectations
- Implementing micro-changes in your communications can make a meaningful impact on the banking customer experience
- Creating "sticky" experiences can increase consumer loyalty & wallet share
- A comprehensive digital communication solution addresses the needs of banking customers and members and also creates a personalized experience at every touchpoint
Watch now by filling out the form on the right.
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