Top 100 Banks on YouTube in Q3 2018

The top 100 banks on YouTube ranked by their number of all-time video views for the third quarter of 2018. If you think your financial institution should be listed here and it isn’t, please click here.

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Related Power 100 Rankings for This Quarter:

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Note: Negative YouTube views occur when a bank deletes videos from its channel. All views associated with any deleted video are removed from the channel’s aggregate view total. This happens quite frequently with YouTube accounts maintained by larger institutions.

YouTube Ranks - Banks Q3 2018

#BankAreaYouTube ViewsChan. Subs.New Views in Q3 2018
1 Wells Fargo USA 326,777,931 253,605 105,812,632
2 State Bank of India IN 184,346,978 160,128 19,009,815
3 ICICI IN 126,674,595 54,637 25,049,581
4 Kotak Mahindra IN 99,128,509 98,450 31,917,529
5 Axis IN 94,422,072 34,937 27,541,778
6 CIMB MAL 84,609,750 45,245 11,651,974
7 TD Bank (Canada) CAN 60,052,034 25,473 10,027,485
8 RBC CAN 55,355,739 16,358 6,414,065
9 Chase USA 51,281,224 25,732 38,513,741
10 Deutsche GER 50,940,628 14,113 2,184,031
11 Goldman Sachs USA 50,627,257 58,859 9,829,771
12 Security PHI 49,421,580 11,847 1,511,160
13 Emirates NBD UAE 37,569,826 15,100 1,218,200
14 Citi USA 37,021,113 34,786 9,905,597
15 Maybank MAL 31,144,365 38,282 897,151
16 HDFC IN 30,810,768 74,316 -17,968,868
17 CIBC CAN 29,115,336 11,438 5,964,099
18 BDO PHI 25,867,530 7,841 3,252,108
19 DBS SG 25,260,042 15,305 3,292,529
20 UBS UK 23,902,760 17,997 1,156,797
21 Santander (UK) UK 23,787,476 12,973 1,149,528
22 NAB AUS 22,311,985 7,457 1,155,287
23 UOB SGP 20,882,758 6,163 1,793,264
24 Fifth Third USA 19,217,746 17,676 1,466,044
25 Bank of Montreal CAN 19,022,705 3,644 3,686,043
26 Allied Irish Bank IE 17,938,776 15,412 4,980,796
27 Credit Suisse CH 16,947,357 14,761 331,836
28 Hong Leong MAL 16,738,238 8,819 3,878,484
29 Commonwealth AUS 16,395,646 11,116 -164,363
30 USAA USA 15,681,699 33,756 7,199,423
31 Zenith Bank NIG 15,024,120 4,173 1,770,279
32 Standard Chartered UK 14,908,671 13,097 585,288
33 Santander (US) USA 14,804,777 10,242 8,563,369
34 Bank of the Philippine Islands PHI 13,697,125 7,132 152,465
35 GT Bank NIG 13,094,881 19,405 1,036,493
36 US Bank USA 12,895,295 4,137 -139,029
37 Nedbank SA 12,722,049 7,239 381,499
38 Federal IN 12,179,635 5,624 81,774
39 Absa SA 11,971,261 9,112 4,522,349
40 Co-Operative Bank UK 11,664,864 1,099 -562,468
41 Barclays UK 11,275,211 10,730 232,349
42 Natwest UK 11,130,343 10,477 2,488,394
43 RBL Bank IN 10,662,576 6,822 313,147
44 BofA USA 10,556,816 83,673 -2,444,980
45 Yes IN 10,338,225 5,918 1,964,951
46 BMO Harris USA 10,229,329 3,163 3,144,485
47 ASB NZ 8,689,157 5,546 527,383
48 FNB SA 8,428,109 9,334 1,122,136
49 Bank of Ireland IE 8,180,868 3,846 283,653
50 Bankwest AUS 8,057,163 816 6,032,125
51 Capital One USA 7,172,842 23,276 198,622
52 Mashreq UAE 7,073,622 3,277 12,445
53 IndusInd IND 6,908,232 11,882 94,093
54 Scotiabank CAN 6,741,897 9,894 -1,164,377
55 Ally USA 6,229,640 4,614 1,790,654
56 RAKBANK UAE 5,929,544 2,641 11,374
57 PNC USA 5,532,611 5,257 506,089
58 Stanbic IBTC NIG 5,490,962 1,723 1,346,042
59 KCB KEN 5,347,327 5,517 207,987
60 Investec SA 5,259,232 5,703 329,904
61 BB&T USA 5,161,512 1,681 4,118,640
62 TD Bank (US) USA 4,518,969 5,118 6,663
63 UBL PAK 4,500,321 10,679 232,167
64 United Bank for Africa NIG 4,138,526 3,408 21,505
65 African Bank SA 3,555,898 0 544,613
66 Lloyds UK 3,468,616 6,966 63,554
67 RBS Citizens USA 3,459,325 987 1,388,778
68 TCF USA 3,349,909 1,486 5,610
69 Capitec SA 3,239,768 9,629 -1,131,970
70 RBS UK 3,236,013 2,465 281,412
71 Westpac AUS 3,215,068 0 -367,574
72 Meezan PAK 3,071,287 3,513 526,053
73 BBVA Compass USA 2,985,806 1,683 13,309
74 IDBI IN 2,873,429 6,624 32,337
75 Washington Federal USA 2,829,031 236 159,636
76 Westpac (NZ) NZ 2,733,017 1,785 163,618
77 BNZ NZ 2,718,448 1,057 553,048
78 M&T USA 2,706,171 0 149,222
79 HSBC UK 2,650,279 3,539 108,521
80 Equity KEN 2,599,677 1,541 2,455,616
81 Standard SA 2,538,371 1,907 756,753
82 ANZ NZ 2,528,225 3,401 204,472
83 Regions USA 2,458,368 1,969 -13,393
84 Bank of Queensland AUS 2,453,098 550 6,927
85 FAB UAE 2,382,009 2,833 8,442
86 Access NIG 2,279,601 1,742 736,718
87 Umpqua USA 2,211,071 660 2,122
88 Diamond NIG 2,119,349 3,441 86,727
89 Barclays KEN 1,940,170 501 1,663,672
90 Tangerine CAN 1,922,272 4,768 -5,278,955
91 ANZ AUS 1,921,597 9,081 -7,156
92 National Bank of Canada CAN 1,889,330 753 233,810
93 Sallie Mae USA 1,815,406 940 -186,961
94 Ubank AUS 1,791,759 1,472 1,222,650
95 Virgin Money UK 1,553,957 1,887 -13,992
96 Kiwibank NZ 1,544,966 0 246,011
97 Silicon Valley USA 1,481,175 8,173 18,205
98 Co-operative Bank KEN 1,475,567 1,076 167,290
99 Bank of Melbourne AUS 1,435,244 431 3,687
100 First National of Omaha (NE) USA 1,404,845 1,839 5,518


Note: All data pulled on September 30, 2018.

Jeffry PilcherDon't miss THE FINANCIAL BRAND FORUM — April 15-17, 2019 in Las Vegas. Join 2,000+ of the best and brightest in banking at the world’s most elite conference on marketing, CX, data analytics and digital transformation for the financial industry. Banks and credit unions that register now SAVE $870+ and get a free upgrade to a GOLD PASS, and PAY NOTHING until next year! REGISTER NOW!

This article was originally published on October 22, 2018. All content © 2018 by The Financial Brand and may not be reproduced by any means without permission.

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