Top 100 Banks Using Social Media in Q1 2018

The top banks using social media ranked by their overall Power 100 score for the first quarter of 2018. If you think your financial institution should be listed here and it isn’t, please click here.

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Power 100 Ranks - Banks Q1 2018

# Bank Area Facebook Likes Twitter Followers YouTube Views
1 State Bank of India IN 15,237,165 3,196,644 127,471,193
2 Wells Fargo USA 1,056,074 278,678 178,183,826
3 Yes IN 7,335,160 3,312,013 965,598
4 ICICI IN 5,467,772 419,033 89,311,894
5 GT Bank NIG 5,646,981 1,308,775 10,369,753
6 Axis IN 3,637,163 245,938 38,565,443
7 HDFC IN 2,635,081 271,599 47,569,022
8 CIMB MAL 1,559,912 132,947 57,519,520
9 Zenith Bank NIG 3,596,140 794,930 8,101,729
10 Citi USA 1,191,023 924,429 24,712,394
11 Deutsche GER 129,979 687,315 41,512,577
12 Kotak Mahindra IN 1,225,607 207,263 42,830,035
13 BofA USA 2,848,157 503,330 18,035,367
14 TD Bank (Canada) CAN 782,865 108,671 49,411,080
15 Chase USA 4,021,389 357,821 8,491,375
16 Capital One USA 4,282,502 167,931 7,609,660
17 BDO PHI 3,424,213 0 21,217,996
18 Maybank MAL 2,149,988 134,706 27,390,835
19 Goldman Sachs USA 180,135 677,029 31,331,088
20 RBC CAN 504,384 91,200 40,109,788
21 Emirates NBD UAE 986,619 130,272 33,275,318
22 CIBC CAN 401,981 120,034 33,492,920
23 Security PHI 307,452 2,987 33,957,176
24 HSBC UK 2,243,853 170,000 7,857,197
25 UBS UK 147,040 375,833 19,880,244
26 RBL Bank IN 1,543,173 181,347 10,276,006
27 United Bank for Africa NIG 1,913,826 264,442 2,488,235
28 Bank of the Philippine Islands PHI 1,583,377 78,923 9,309,807
29 DBS SG 822,716 22,144 19,839,424
30 Fifth Third USA 199,979 35,507 25,651,411
31 Access NIG 1,857,207 292,593 1,267,423
32 Santander (UK) UK 390,524 61,651 22,561,448
33 KCB KEN 1,150,680 248,090 5,602,704
34 IDBI IN 1,914,887 163,276 2,799,944
35 Credit Suisse CH 113,173 317,818 15,008,255
36 Barclays UK 596,081 250,000 10,830,446
37 UBL PAK 1,741,754 13,360 4,232,830
38 Natwest UK 360,971 99,908 8,390,932
39 NAB AUS 210,366 63,868 16,976,793
40 FNB SA 958,563 79,786 2,837,202
41 USAA USA 1,131,262 118,476 6,493,991
42 Commonwealth AUS 747,597 84,022 10,807,608
43 FirstBank NIG 1,067,589 299,893 300,806
44 Co-operative Bank KEN 1,150,683 194,874 1,271,325
45 IndusInd IND 1,204,634 39,777 6,743,196
46 Diamond NIG 1,008,695 247,480 1,803,805
47 Nedbank SA 280,479 102,012 10,831,508
48 Standard Chartered UK 330,533 47,672 13,409,398
49 Scotiabank CAN 770,879 91,535 7,557,643
50 Meezan PAK 1,614,178 3,762 922,931
51 Mashreq UAE 768,185 65,081 6,930,711
52 Federal IN 431,414 6,193 12,004,027
53 Hong Leong MAL 529,836 10,230 10,925,378
54 TD Bank (US) USA 782,864 47,567 5,907,286
55 Bank of Montreal CAN 155,688 49,323 12,752,553
56 UOB SGP 117,176 0 15,107,819
57 Fidelity NIG 1,087,445 127,949 889,891
58 Allied Irish Bank IE 65,053 40,915 12,528,396
59 Stanbic IBTC NIG 486,016 209,590 3,354,165
60 Absa SA 385,307 87,612 6,194,848
61 First City Monument NIG 1,198,845 69,214 37,589
62 FAB UAE 1,006,023 62,698 2,060,041
63 US Bank USA 290,898 34,983 8,962,252
64 Co-Operative Bank UK 21,737 17,233 12,201,134
65 Equity KEN 641,932 152,231 141,906
66 Bank of Ireland IE 66,340 36,632 8,993,888
67 Lloyds UK 159,745 114,260 3,456,045
68 Standard SA 325,753 111,880 2,965,308
69 Summit PAK 1,127,232 2,305 196,375
70 Capitec SA 443,874 76,802 3,701,440
71 BMO Harris USA 92,413 11,429 9,310,071
72 ASB NZ 167,729 19,523 7,782,039
73 Union (Nigeria) NIG 593,175 123,944 408,965
74 RAKBANK UAE 247,704 43,894 5,906,216
75 Tangerine CAN 126,488 35,069 7,148,231
76 ANZ AUS 343,466 124,373 1,871,374
77 Sterling NIG 682,708 54,989 676,254
78 Ally USA 309,400 35,095 4,033,701
79 PNC USA 311,670 23,449 4,390,627
80 Santander (US) USA 126,234 5,075 6,824,492
81 OCBC MAL 652,019 18,340 888,501
82 Westpac AUS 238,488 56,399 3,501,297
83 Seylan LKA 616,402 3,817 280,282
84 Regions USA 282,893 21,629 2,432,454
85 Huntington USA 262,943 20,846 3,021,463
86 Barclays KEN 282,050 87,833 258,103
87 Investec SA 31,583 26,197 4,831,964
88 SkyeBank NIG 264,391 69,620 608,435
89 RBS UK 109,149 64,093 2,485,206
90 CFC Stanbic KEN 246,800 49,101 1,274,731
91 BBVA Compass USA 129,635 12,205 2,953,811
92 NDB SRI 452,319 1,196 236,992
93 Virgin Money UK 75,594 63,376 1,531,150
94 Chase KEN 99,067 74,900 290,958
95 I&M Bank KEN 226,433 45,821 258,184
96 ANZ NZ 125,532 18,095 2,105,018
97 Stanbic UGA 298,199 19,514 3,012
98 Simple USA 127,723 48,646 0
99 TCF USA 19,617 403 3,337,082
100 BNZ NZ 50,363 16,751 2,142,192

Note: All data pulled on March 30, 2018.

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