Top 100 Banks Using Social Media in Q1 2018

The top banks using social media ranked by their overall Power 100 score for the first quarter of 2018. If you think your financial institution should be listed here and it isn’t, please click here.

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Power 100 Ranks - Banks Q1 2018

#	Bank	Area	Facebook Likes	Twitter Followers	YouTube Views
1	State Bank of India	IN	15,237,165	3,196,644	127,471,193
2	Wells Fargo	USA	1,056,074	278,678	178,183,826
3	Yes	IN	7,335,160	3,312,013	965,598
4	ICICI	IN	5,467,772	419,033	89,311,894
5	GT Bank	NIG	5,646,981	1,308,775	10,369,753
6	Axis	IN	3,637,163	245,938	38,565,443
7	HDFC	IN	2,635,081	271,599	47,569,022
8	CIMB	MAL	1,559,912	132,947	57,519,520
9	Zenith Bank	NIG	3,596,140	794,930	8,101,729
10	Citi	USA	1,191,023	924,429	24,712,394
11	Deutsche	GER	129,979	687,315	41,512,577
12	Kotak Mahindra	IN	1,225,607	207,263	42,830,035
13	BofA	USA	2,848,157	503,330	18,035,367
14	TD Bank (Canada)	CAN	782,865	108,671	49,411,080
15	Chase	USA	4,021,389	357,821	8,491,375
16	Capital One	USA	4,282,502	167,931	7,609,660
17	BDO	PHI	3,424,213	Warning: number_format() expects parameter 1 to be float, string given in /var/www/vhosts/thefinancialbrand.com/httpdocs/wp-content/plugins/wpdatatables_1_5_6/source/class.float.wpdatacolumn.php on line 22	21,217,996
18	Maybank	MAL	2,149,988	134,706	27,390,835
19	Goldman Sachs	USA	180,135	677,029	31,331,088
20	RBC	CAN	504,384	91,200	40,109,788
21	Emirates NBD	UAE	986,619	130,272	33,275,318
22	CIBC	CAN	401,981	120,034	33,492,920
23	Security	PHI	307,452	2,987	33,957,176
24	HSBC	UK	2,243,853	170,000	7,857,197
25	UBS	UK	147,040	375,833	19,880,244
26	RBL Bank	IN	1,543,173	181,347	10,276,006
27	United Bank for Africa	NIG	1,913,826	264,442	2,488,235
28	Bank of the Philippine Islands	PHI	1,583,377	78,923	9,309,807
29	DBS	SG	822,716	22,144	19,839,424
30	Fifth Third	USA	199,979	35,507	25,651,411
31	Access	NIG	1,857,207	292,593	1,267,423
32	Santander (UK)	UK	390,524	61,651	22,561,448
33	KCB	KEN	1,150,680	248,090	5,602,704
34	IDBI	IN	1,914,887	163,276	2,799,944
35	Credit Suisse	CH	113,173	317,818	15,008,255
36	Barclays	UK	596,081	250,000	10,830,446
37	UBL	PAK	1,741,754	13,360	4,232,830
38	Natwest	UK	360,971	99,908	8,390,932
39	NAB	AUS	210,366	63,868	16,976,793
40	FNB	SA	958,563	79,786	2,837,202
41	USAA	USA	1,131,262	118,476	6,493,991
42	Commonwealth	AUS	747,597	84,022	10,807,608
43	FirstBank	NIG	1,067,589	299,893	300,806
44	Co-operative Bank	KEN	1,150,683	194,874	1,271,325
45	IndusInd	IND	1,204,634	39,777	6,743,196
46	Diamond	NIG	1,008,695	247,480	1,803,805
47	Nedbank	SA	280,479	102,012	10,831,508
48	Standard Chartered	UK	330,533	47,672	13,409,398
49	Scotiabank	CAN	770,879	91,535	7,557,643
50	Meezan	PAK	1,614,178	3,762	922,931
51	Mashreq	UAE	768,185	65,081	6,930,711
52	Federal	IN	431,414	6,193	12,004,027
53	Hong Leong	MAL	529,836	10,230	10,925,378
54	TD Bank (US)	USA	782,864	47,567	5,907,286
55	Bank of Montreal	CAN	155,688	49,323	12,752,553
56	UOB	SGP	117,176	Warning: number_format() expects parameter 1 to be float, string given in /var/www/vhosts/thefinancialbrand.com/httpdocs/wp-content/plugins/wpdatatables_1_5_6/source/class.float.wpdatacolumn.php on line 22	15,107,819
57	Fidelity	NIG	1,087,445	127,949	889,891
58	Allied Irish Bank	IE	65,053	40,915	12,528,396
59	Stanbic IBTC	NIG	486,016	209,590	3,354,165
60	Absa	SA	385,307	87,612	6,194,848
61	First City Monument	NIG	1,198,845	69,214	37,589
62	FAB	UAE	1,006,023	62,698	2,060,041
63	US Bank	USA	290,898	34,983	8,962,252
64	Co-Operative Bank	UK	21,737	17,233	12,201,134
65	Equity	KEN	641,932	152,231	141,906
66	Bank of Ireland	IE	66,340	36,632	8,993,888
67	Lloyds	UK	159,745	114,260	3,456,045
68	Standard	SA	325,753	111,880	2,965,308
69	Summit	PAK	1,127,232	2,305	196,375
70	Capitec	SA	443,874	76,802	3,701,440
71	BMO Harris	USA	92,413	11,429	9,310,071
72	ASB	NZ	167,729	19,523	7,782,039
73	Union (Nigeria)	NIG	593,175	123,944	408,965
74	RAKBANK	UAE	247,704	43,894	5,906,216
75	Tangerine	CAN	126,488	35,069	7,148,231
76	ANZ	AUS	343,466	124,373	1,871,374
77	Sterling	NIG	682,708	54,989	676,254
78	Ally	USA	309,400	35,095	4,033,701
79	PNC	USA	311,670	23,449	4,390,627
80	Santander (US)	USA	126,234	5,075	6,824,492
81	OCBC	MAL	652,019	18,340	888,501
82	Westpac	AUS	238,488	56,399	3,501,297
83	Seylan	LKA	616,402	3,817	280,282
84	Regions	USA	282,893	21,629	2,432,454
85	Huntington	USA	262,943	20,846	3,021,463
86	Barclays	KEN	282,050	87,833	258,103
87	Investec	SA	31,583	26,197	4,831,964
88	SkyeBank	NIG	264,391	69,620	608,435
89	RBS	UK	109,149	64,093	2,485,206
90	CFC Stanbic	KEN	246,800	49,101	1,274,731
91	BBVA Compass	USA	129,635	12,205	2,953,811
92	NDB	SRI	452,319	1,196	236,992
93	Virgin Money	UK	75,594	63,376	1,531,150
94	Chase	KEN	99,067	74,900	290,958
95	I&M Bank	KEN	226,433	45,821	258,184
96	ANZ	NZ	125,532	18,095	2,105,018
97	Stanbic	UGA	298,199	19,514	3,012
98	Simple	USA	127,723	48,646	Warning: number_format() expects parameter 1 to be float, string given in /var/www/vhosts/thefinancialbrand.com/httpdocs/wp-content/plugins/wpdatatables_1_5_6/source/class.float.wpdatacolumn.php on line 22
99	TCF	USA	19,617	403	3,337,082
100	BNZ	NZ	50,363	16,751	2,142,192

Note: All data pulled on March 30, 2018.