Top 100 Banks Using Social Media

The top banks using social media ranked by their overall Power 100 score for the third quarter of 2016. If you think your financial institution should be listed here and it isn’t, please click here.

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power_100_by_unmetricRelated Power 100 Rankings for This Quarter:


Power 100 Ranks - Banks Q3 2016

# Bank Area Facebook Likes Twitter Followers YouTube Views P100 Score
1.00 State Bank of India IN 6,829,097.00 807,825.00 23,117,773.00 8,225.27
2.00 Wells Fargo USA 942,951.00 246,349.00 57,086,029.00 6,254.11
3.00 Capital One USA 4,135,875.00 146,825.00 30,637,715.00 5,474.11
4.00 BofA USA 2,440,465.00 457,938.00 29,947,806.00 5,378.83
5.00 Yes IN 4,233,702.00 1,182,541.00 127,424.00 5,227.44
6.00 GT Bank NIG 4,296,441.00 777,048.00 3,110,792.00 4,879.26
7.00 Citi USA 1,098,622.00 875,537.00 25,796,662.00 4,597.87
8.00 ICICI IN 4,785,684.00 126,000.00 10,350,057.00 4,273.40
9.00 Chase USA 3,874,812.00 329,871.00 9,038,583.00 4,024.57
10.00 TD Bank CAN 455,848.00 97,361.00 42,107,695.00 3,760.24
11.00 Maybank MAL 1,949,814.00 117,003.00 18,652,191.00 3,255.88
12.00 Axis IN 3,256,150.00 123,469.00 7,890,440.00 3,077.87
13.00 HDFC IN 2,332,364.00 106,585.00 7,226,095.00 2,498.42
14.00 Emirates NBD UAE 644,225.00 79,526.00 22,531,195.00 2,255.50
15.00 Goldman Sachs USA 101,647.00 544,019.00 7,108,337.00 2,113.51
16.00 CIBC CAN 338,506.00 110,239.00 22,216,359.00 2,067.46
17.00 RBC CAN 387,363.00 80,816.00 22,526,340.00 2,053.91
18.00 Kotak Mahindra IN 663,352.00 133,956.00 16,689,346.00 1,948.39
19.00 CIMB MAL 1,423,650.00 117,819.00 7,969,266.00 1,765.00
20.00 Deutsche DEU 107,595.00 577,799.00 4,823,689.00 1,691.14
21.00 Barclays UK 579,832.00 191,727.00 11,547,296.00 1,678.40
22.00 Credit Suisse CH 86,622.00 244,369.00 13,593,116.00 1,656.55
23.00 Zenith Bank NIG 1,323,227.00 308,117.00 1,594,112.00 1,636.17
24.00 Santander (UK) UK 256,110.00 43,235.00 17,260,563.00 1,629.56
25.00 Commonwealth AUS 710,288.00 73,870.00 9,920,342.00 1,443.06
26.00 US Bank USA 232,080.00 29,007.00 16,715,919.00 1,375.24
27.00 Natwest UK 330,656.00 77,001.00 7,316,171.00 1,356.54
28.00 IDBI IN 1,403,637.00 58,832.00 2,527,773.00 1,332.89
29.00 Bank of the Philippine Islands PHP 1,189,240.00 54,038.00 4,233,108.00 1,314.11
30.00 DBS SG 616,350.00 17,882.00 10,930,272.00 1,304.91
31.00 Access NIG 1,260,086.00 193,051.00 0.00 1,242.96
32.00 UBS UK 73,754.00 238,542.00 8,131,206.00 1,188.38
33.00 Scotiabank CAN 682,169.00 84,508.00 6,582,667.00 1,175.87
34.00 USAA USA 934,548.00 104,577.00 1,263,592.00 1,172.64
35.00 FNB SA 813,853.00 65,311.00 688,057.00 1,153.22
36.00 KCB KEN 786,116.00 157,943.00 2,269,178.00 1,135.42
37.00 HSBC UK 160,282.00 30,494.00 7,586,043.00 1,103.40
38.00 FirstBank NIG 926,294.00 187,080.00 111,274.00 1,069.13
39.00 UBL PAK 1,476,343.00 216.00 1,652.00 985.41
40.00 United Bank for Africa NIG 1,125,390.00 74,576.00 502,158.00 981.63
41.00 Standard Chartered UK 267,808.00 39,314.00 9,090,890.00 914.23
42.00 Mashreq UAE 625,102.00 41,148.00 5,337,158.00 880.98
43.00 Co-Operative Bank UK 15,862.00 15,000.00 12,059,260.00 849.71
44.00 NAB AUS 170,293.00 52,264.00 7,598,164.00 831.40
45.00 Co-operative Bank KEN 792,739.00 108,182.00 705,885.00 831.29
46.00 ANZ AUS 277,171.00 92,876.00 4,426,700.00 807.31
47.00 Stanbic IBTC NIG 349,511.00 152,841.00 2,253,868.00 806.27
48.00 Tangerine CAN 80,876.00 31,941.00 8,956,691.00 802.25
49.00 Nedbank SA 179,299.00 78,798.00 4,863,068.00 741.51
50.00 ASB NZ 150,060.00 18,675.00 7,049,571.00 706.18
51.00 Diamond NIG 509,277.00 139,397.00 599,631.00 704.45
52.00 Absa SA 253,638.00 59,202.00 3,443,944.00 703.95
53.00 First City Monument NIG 913,508.00 32,515.00 79,855.00 698.88
54.00 Lloyds UK 124,646.00 85,692.00 1,684,893.00 657.55
55.00 Equity KEN 573,159.00 92,083.00 124,120.00 649.21
56.00 Bank of Montreal CAN 110,846.00 42,961.00 5,752,311.00 590.91
57.00 Regions USA 235,625.00 19,764.00 4,672,152.00 564.73
58.00 BMO Harris USA 74,373.00 10,766.00 6,829,996.00 564.22
59.00 Bank of Ireland IE 45,201.00 24,990.00 5,576,145.00 563.76
60.00 Federal IN 422,467.00 3,670.00 3,502,040.00 557.65
61.00 Zions USA 25,101.00 3,081.00 5,604,003.00 551.57
62.00 Allied Irish Bank IE 64,071.00 37,601.00 4,652,641.00 544.90
63.00 Standard SA 76,431.00 78,790.00 2,253,868.00 539.31
64.00 TD Bank USA 213,055.00 40,576.00 2,493,971.00 522.13
65.00 Capitec SA 250,801.00 39,553.00 1,831,104.00 521.40
66.00 RAKBANK UAE 204,715.00 41,126.00 3,639,169.00 512.52
67.00 OCBC MAL 622,063.00 17,370.00 639,931.00 504.29
68.00 Fifth Third USA 169,463.00 32,622.00 4,240,806.00 474.54
69.00 Sterling NIG 508,544.00 31,200.00 212,562.00 436.48
70.00 Fidelity NIG 240,809.00 82,896.00 961,898.00 421.58
71.00 PNC USA 269,892.00 16,400.00 1,944,601.00 391.73
72.00 Ally USA 275,594.00 24,262.00 1,321,010.00 388.84
73.00 Westpac AUS 192,749.00 47,323.00 2,101,995.00 386.08
74.00 Hong Leong MAL 274,981.00 9,711.00 1,847,094.00 334.35
75.00 Seylan LKA 466,275.00 3,307.00 154,991.00 332.31
76.00 Huntington USA 194,715.00 18,490.00 2,128,685.00 321.30
77.00 Barclays KEN 251,091.00 58,403.00 152,157.00 316.10
78.00 SkyeBank NIG 258,106.00 36,586.00 536,952.00 309.64
79.00 ANZ NZ 103,969.00 16,201.00 2,253,615.00 301.39
80.00 Virgin Money UK 65,269.00 57,055.00 1,322,918.00 296.38
81.00 M&T USA 77,946.00 7,264.00 3,297,703.00 288.67
82.00 Union NIG 234,927.00 55,405.00 100,094.00 280.22
83.00 Silicon Valley USA 4,913.00 21,161.00 1,169,072.00 273.06
84.00 Investec SA 22,903.00 18,841.00 2,722,481.00 269.52
85.00 FGB UAE 219,218.00 31,319.00 760,598.00 266.57
86.00 Santander (US) USA 97,858.00 3,612.00 2,395,949.00 263.27
87.00 BNZ NZ 38,914.00 15,822.00 2,319,347.00 245.13
88.00 Capital One 360 USA 99,453.00 49,226.00 147,044.00 243.78
89.00 NDB SRI 351,808.00 880.00 44,869.00 242.59
90.00 Chase KEN 90,420.00 50,941.00 280,932.00 241.81
91.00 Simple USA 114,470.00 47,678.00 0.00 216.77
92.00 RBS UK 93,456.00 17,800.00 614,370.00 214.86
93.00 Eastern USA 18,184.00 3,432.00 2,793,465.00 212.90
94.00 Bank of Queensland AUS 34,195.00 8,168.00 2,391,570.00 212.44
95.00 Umpqua USA 47,942.00 7,182.00 2,186,414.00 209.86
96.00 BBVA Compass USA 110,622.00 10,426.00 1,055,442.00 194.44
97.00 First National of Omaha (NE) USA 31,500.00 9,328.00 1,307,089.00 177.80
98.00 I&M Bank KEN 137,734.00 24,510.00 246,178.00 173.15
99.00 SunTrust USA 66,247.00 8,279.00 373,293.00 172.97
100.00 National Bank of Canada CAN 52,020.00 6,608.00 1,591,007.00 168.27

Note: All data pulled on September 30, 2016.

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