Top 100 Banks Using Social Media

The top banks using social media ranked by their overall Power 100 score for the third quarter of 2015. If you think your financial institution should be listed here and it isn’t, please click here.

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Related Power 100 Rankings for This Quarter:


Power 100 Ranks - Banks Q3 2015

# Name Area Facebook Likes Twitter Followers YouTube Views
1.00 BofA USA 2,274,439.00 411,000.00 30,231,932.00
2.00 Wells Fargo USA 827,202.00 173,000.00 35,061,760.00
3.00 State Bank of India IN 3,851,046.00 305,000.00 3,237,345.00
4.00 TD Bank USA 632,270.00 84,900.00 38,368,325.00
5.00 Capital One USA 3,701,221.00 124,000.00 7,526,006.00
6.00 ICICI IN 4,016,853.00 36,700.00 6,619,100.00
7.00 GT Bank NIG 3,432,842.00 443,000.00 328,587.00
8.00 Citi USA 1,048,830.00 601,000.00 14,535,541.00
9.00 Chase USA 2,917,989.00 301,000.00 6,219,616.00
10.00 Axis IN 3,132,153.00 84,900.00 6,511,866.00
11.00 Yes IN 2,248,226.00 507,000.00 79,704.00
12.00 HDFC IN 2,269,837.00 50,900.00 4,923,717.00
13.00 Maybank MAL 1,269,098.00 107,000.00 9,876,789.00
14.00 RBC CAN 323,318.00 74,800.00 19,358,255.00
15.00 Kotak Mahindra IN 622,708.00 111,000.00 13,302,450.00
16.00 Goldman Sachs USA 30,217.00 406,000.00 5,866,857.00
17.00 Barclays UK 557,793.00 122,000.00 9,687,962.00
18.00 Scotiabank CAN 653,175.00 68,000.00 10,780,165.00
19.00 Credit Suisse CH 77,826.00 148,000.00 12,774,767.00
20.00 Natwest UK 304,379.00 56,200.00 9,713,579.00
21.00 IDBI IN 1,330,759.00 52,300.00 2,474,875.00
22.00 Emirates NBD UAE 441,796.00 54,500.00 10,741,097.00
23.00 FNB SA 739,196.00 56,500.00 2,342,081.00
24.00 CIMB MAL 1,342,010.00 87,000.00 118,371.00
25.00 Santander (UK) UK 211,193.00 25,200.00 10,885,699.00
26.00 CIBC CAN 300,062.00 101,000.00 8,544,890.00
27.00 HSBC UK 160,749.00 16,500.00 7,921,328.00
28.00 Deutsche DEU 89,917.00 306,000.00 2,997,877.00
29.00 USAA USA 822,682.00 87,400.00 232,629.00
30.00 Commonwealth AUS 640,483.00 57,500.00 2,847,008.00
31.00 DBS SG 468,376.00 11,700.00 6,594,710.00
32.00 Standard Chartered UK 249,011.00 32,200.00 7,909,704.00
33.00 FirstBank NIG 761,164.00 116,000.00 91,329.00
34.00 Bank of the Philippine Islands PHP 847,319.00 35,500.00 153,756.00
35.00 United Bank for Africa NIG 843,485.00 23,200.00 440,665.00
36.00 Stanbic IBTC NIG 282,463.00 132,000.00 1,715,578.00
37.00 KCB KEN 358,476.00 104,000.00 927,482.00
38.00 ASB NZ 136,357.00 16,300.00 5,860,795.00
39.00 UBS UK 49,580.00 142,000.00 3,200,439.00
40.00 Fifth Third USA 150,703.00 31,200.00 6,097,582.00
41.00 Diamond NIG 472,361.00 70,700.00 950,693.00
42.00 ANZ AUS 224,866.00 68,400.00 2,691,100.00
43.00 Access NIG 572,980.00 74,900.00 0.00
44.00 Federal IN 421,909.00 1,935.00 3,163,768.00
45.00 Absa SA 204,627.00 44,300.00 2,395,883.00
46.00 NAB AUS 142,911.00 41,100.00 3,317,372.00
47.00 Lloyds UK 83,766.00 59,700.00 1,269,639.00
48.00 Nedbank SA 133,699.00 59,900.00 2,410,295.00
49.00 OCBC MAL 596,867.00 14,300.00 245,259.00
50.00 Regions USA 190,248.00 17,800.00 3,652,740.00
51.00 RAKBANK UAE 171,508.00 38,400.00 2,885,867.00
52.00 Equity KEN 419,092.00 44,200.00 107,173.00
53.00 Standard SA 60,564.00 62,200.00 1,715,578.00
54.00 Allied Irish Bank IE 60,694.00 34,400.00 3,131,880.00
55.00 Bank of Montreal CAN 91,292.00 35,300.00 3,492,258.00
56.00 Sterling NIG 444,414.00 18,300.00 212,512.00
57.00 Mashreq UAE 424,291.00 19,000.00 402,692.00
58.00 Westpac AUS 176,055.00 36,400.00 2,098,127.00
59.00 Co-operative Bank KEN 207,387.00 31,700.00 673,006.00
60.00 Capitec SA 164,242.00 25,800.00 833,995.00
61.00 PNC USA 233,142.00 12,900.00 410,224.00
62.00 Tangerine CAN 53,795.00 26,500.00 1,794,944.00
63.00 US Bank USA 208,070.00 22,900.00 364,048.00
64.00 First City Monument NIG 285,009.00 14,100.00 77,436.00
65.00 Capital One 360 USA 90,333.00 45,600.00 388,476.00
66.00 Silicon Valley USA 3,802.00 17,200.00 1,031,072.00
67.00 RBS UK 81,622.00 29,600.00 1,417,615.00
68.00 Bank of Ireland IE 29,007.00 15,600.00 1,842,997.00
69.00 Ally USA 161,579.00 21,900.00 270,835.00
70.00 SkyeBank NIG 222,649.00 16,300.00 289,122.00
71.00 Union NIG 203,970.00 36,400.00 68,044.00
72.00 Virgin Money UK 32,584.00 35,600.00 1,198,841.00
73.00 Seylan LKA 302,308.00 1,661.00 59,745.00
74.00 Fidelity NIG 174,050.00 26,700.00 408,640.00
75.00 NDB SRI 294,019.00 599.00 25,984.00
76.00 Bank of Queensland AUS 28,827.00 5,072.00 2,366,311.00
77.00 ANZ NZ 87,619.00 14,000.00 1,225,429.00
78.00 Simple USA 95,438.00 44,700.00 0.00
79.00 M&T USA 77,117.00 5,611.00 1,793,239.00
80.00 BNZ NZ 33,007.00 13,900.00 1,488,772.00
81.00 BMO Harris USA 67,062.00 10,200.00 1,177,739.00
82.00 Westpac (NZ) NZ 39,547.00 6,152.00 1,348,921.00
83.00 Chase KEN 60,937.00 28,000.00 176,037.00
84.00 RBS Citizens USA 118,364.00 15,000.00 8,297.00
85.00 SunTrust USA 54,253.00 6,843.00 118,338.00
86.00 Investec SA 18,811.00 13,900.00 867,988.00
87.00 BBVA Compass USA 99,117.00 8,947.00 181,880.00
88.00 National Bank of Canada CAN 42,100.00 5,332.00 992,611.00
89.00 First Direct UK 32,640.00 14,300.00 536,979.00
90.00 ING Groep NL 21,800.00 23,900.00 691,068.00
91.00 NetSpend USA 49,936.00 26,300.00 49,471.00
92.00 Kiwibank NZ 47,866.00 7,982.00 681,543.00
93.00 Bankwest AUS 63,729.00 15,100.00 277,854.00
94.00 I&M Bank KEN 77,493.00 10,300.00 236,379.00
95.00 Huntington USA 94,117.00 9,339.00 25,947.00
96.00 Umpqua USA 45,743.00 6,361.00 539,908.00
97.00 Wema NIG 74,524.00 17,000.00 4,603.00
98.00 UBank AUS 31,160.00 9,366.00 335,765.00
99.00 TSB NZ 42,944.00 1,137.00 701,915.00
100.00 Heritage NIG 66,952.00 18,100.00 92.00

Note: All data pulled on October 3, 2015.

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