Top 100 Banks on Facebook

By Jeffry Pilcher, CEO/President and Founder of The Financial Brand

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The top 100 banks on Facebook ranked by their number of all-time ‘Likes’ for the first quarter of 2015. If you think your financial institution should be listed here and it isn’t, please click here.

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Related Power 100 Rankings for This Quarter:

Facebook Ranks - Banks Q1 2015

#	Bank	Area	Facebook Likes	New Likes Q1 2015	Talking About	Engagement Rate
1	ICICI	IN	3,466,261	111,234	141,611	4
2	Capital One	USA	3,346,969	29,859	29,679	1
3	Axis	IN	3,042,213	77,859	102,947	3
4	Chase	USA	2,684,593	-20,402	2,683	0
5	GT Bank	NIG	2,411,033	124,109	12,960	1
6	HDFC	IN	2,241,329	-57,394	9,679	0
7	BofA	USA	2,125,297	-1,968	25,673	1
8	State Bank of India	IN	1,720,405	1,236,047	120,940	7
9	Yes	IN	1,498,604		34,203	2
10	CIMB	MAL	1,300,411	-24,618	28,644	2
11	Maybank	MAL	1,196,249	-19,306	15,092	1
12	IDBI	IN	1,176,934	345,273	62,500	5
13	Citi	USA	1,028,692	-40,795	23,390	2
14	United Bank for Africa	NIG	835,128	24	3,010	0
15	USAA	USA	767,735	11,058	20,785	3
16	Wells Fargo	USA	759,570	-7,034	35,010	5
17	FNB	SA	683,361	4,477	8,439	1
18	Bank of the Philippine Islands	PHP	680,895	55,064	14,258	2
19	Scotiabank	CAN	637,125	-11,423	2,080	0
20	Commonwealth	AUS	606,780	-9,204	11,236	2
21	OCBC	SG	570,867	3,071	6,529	1
22	OCBC	MAL	570,867	3,071	6,529	1
23	TD Bank	USA	549,662	237	6,667	1
24	Barclays	UK	541,634	-12,311	1,716	0
25	Access	NIG	506,048	89,872	3,903	1
26	FirstBank	NIG	468,401	31,764	8,004	2
27	Diamond	LAG	456,017		1,594	0
28	Sterling	NIG	418,273	-5,517	216	0
29	Federal	IN	406,852		962	0
30	Equity	KEN	376,888	6,730	1,531	0
31	DBS	SG	368,597	24,155	8,511	2
32	ING Vysya	IN	346,166	728	637	0
33	Emirates NBD	UAE	336,477	52,100	6,124	2
34	Mashreq	UAE	334,336	86,278	14,082	4
35	KCB	KEN	305,517	124,832	2,084	1
36	Natwest	UK	292,910	3,861	6,756	2
37	CIBC	CAN	286,146	-1,225	637	0
38	RBC	CAN	276,451	4,904	2,713	1
39	Kotak Mahindra	IN	245,293	9,094	1,431	1
40	Standard Chartered	UK	241,391	-294	986	0
41	PNC	USA	212,829	27,262	2,219	1
42	US Bank	USA	194,690	-816	3,235	2
43	SkyeBank	NIG	190,861	-973	345	0
44	Absa	SA	189,568	7,269	3,223	2
45	Stanbic	NIG	187,255	6,841	466	0
46	ANZ	AUS	187,147	26,852	5,030	3
47	Westpac	AUS	161,861	12,295	6,854	4
48	HSBC	UK	157,992	-7,862	291	0
49	Regions	USA	156,974	4,944	4,311	3
50	Ally	USA	154,473	-1,492	16,236	11
51	Seylan	LKA	153,227	18,187	8,727	6
52	Fifth Third	USA	141,853	2,268	4,041	3
53	NDB	SRI	134,022		4,343	3
54	Union	NIG	132,681		2,923	2
55	Capitec	SA	132,489	4,219	1,322	1
56	RAKBANK	UAE	131,478	264	5,044	4
57	ASB	NZ	130,496	621	588	0
58	NAB	AUS	127,942	-3,348	1,406	1
59	Santander (UK)	UK	123,390	-7,188	330	0
60	Nedbank	SA	111,030	7,132	878	1
61	RBS Citizens	USA	99,958	11,531	1,842	2
62	BBVA Compass	USA	89,127	-1,924	268	0
63	Capital One 360	USA	83,522	-1,346	549	1
64	RBS	UK	77,417	3,037	1,307	2
65	ANZ	NZ	77,305	6,665	19,668	25
66	M&T	USA	74,603	-832	450	1
67	Bank of Montreal	CAN	73,704	3,882	1,363	2
68	Simple	USA	73,192	-364	323	0
69	Credit Suisse	CH	73,155	-190	346	0
70	Lloyds	UK	69,253	4,553	916	1
71	Wema	NIG	66,313	6,799	5,021	8
72	Huntington	USA	63,464	-202	676	1
73	BMO Harris	USA	60,097	2,755	4,745	8
74	AFB	GHA	59,952	492	130	0
75	PC Financial	CAN	59,486	1,991	339	1
76	Allied Irish Bank	IE	56,045	532	556	1
77	Frost	USA	55,256	11,063	2,978	5
78	Standard	SA	54,775	9,346	585	1
79	Bankwest	AUS	52,908	260	415	1
80	GoBank	USA	52,666	-940	110	0
81	SunTrust	USA	47,823	1,384	3,551	7
82	Deutsche	DEU	47,809	186	626	1
83	Tangerine	CAN	45,025	3,617	10,450	23
84	NetSpend	USA	44,383	937	657	1
85	Union	USA	44,135	-920	263	1
86	Umpqua	USA	44,107	3,483	391	1
87	BB&T	USA	41,983	997	643	2
88	Co-Operative Bank	UK	39,814	25	518	1
89	Santander (US)	USA	38,908	925	2,152	6
90	National Bank of Canada	CAN	38,526	2,036	781	2
91	Bank of the West	USA	38,403	37	1,511	4
92	TSB	NZ	37,261	3,409	6,555	18
93	UBS	UK	34,371	2,466	416	1
94	Bank of Melbourne	AUS	33,758	277	1,657	5
95	FirstBank	USA	33,275	-207	256	1
96	Westpac (NZ)	NZ	33,271	1,027	1,940	6
97	First Direct	UK	31,166	-293	83	0
98	Kiwibank	NZ	30,856	2,205	1,153	4
99	UBank	AUS	30,554	-857	81	0
100	BNZ	NZ	30,385	1,044	1,179	4

Note: All data pulled on March 31, 2015.

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