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Top 100 Hottest Bank & Credit Union YouTube Channels

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By Jeffry Pilcher, CEO/President & Publisher of The Financial Brand

The top 100 banks and credit unions on YouTube ranked by the most new video views in fourth quarter of 2013. If you think your bank or credit union should be listed and it isn’t, please click here.

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The Top 100 Financial Institutions With the Most New YouTube Video Views

# Financial Institution Type Area New Video
Views in the
Last 90 Days		 All-Time
YouTube
Views		 Channel
Subscribers
1 Wells Fargo Bank USA 6,586,156 17,828,813 4,561
2 BofA Bank USA 5,946,794 14,439,707 4,905
3 USAA Bank USA 4,570,819 7,331,717 4,989
4 Ally Bank Bank USA 2,055,134 2,198,811 1,380
5 Barclays Bank UK 1,858,761 4,032,704 1,174
6 Citi Bank USA 1,573,063 6,002,953 3,796
7 Standard
Chartered		 Bank UK 1,244,501 4,022,436 701
8 Natwest Bank UK 1,211,373 3,583,634 608
9 Scotiabank Bank CAN 733,219 7,502,312 1,139
10 PNC Bank USA 609,795 4,266,524 549
11 CIBC Bank CAN 542,376 867,716 218
12 Credit Suisse Bank CH 512,410 10,622,427 3,420
13 Commonwealth Bank AUS 495,803 2,542,623 2,093
14 BMO Harris Bank USA 449,085 763,495 500
15 Kotak Mahindra Bank IN 434,498 2,398,734 517
16 NAB Bank AUS 381,294 2,459,202 1,594
17 ANZ Bank AUS 344,932 528,403 512
18 OCBC Bank SG 341,892 432,050 266
19 FNB Bank SA 304,754 1,358,596 1,273
20 Allied Irish Bank Bank IE 297,708 500,053 353
21 Nedbank Bank SA 232,055 320,941 249
22 RAKBANK Bank UAE 226,820 269,972 124
23 ING Direct Bank CAN 208,577 1,277,482 1,120
24 A+ CU USA 203,143 206,329 11
25 RBC Bank CAN 200,779 770,271 470
26 ASB Bank NZ 186,981 578,698 291
27 Logix CU USA 161,592 191,188 62
28 Absa Bank SA 134,670 457,267 593
29 Santander (UK) Bank UK 134,611 2,229,806 624
30 Axis Bank IN 100,180 1,196,610 889
31 Bank of the West Bank USA 99,371 335,325 244
32 Navy CU USA 99,107 459,933 213
33 Servus CU CAN 97,939 488,640 123
34 HSBC Bank UK 96,388 3,143,298 6,242
35 HDFC Bank IN 95,597 409,799 1,107
36 DBS Bank SG 93,022 303,420 608
37 Silicon Valley Bank Bank USA 92,702 602,961 2,519
38 RBS Bank UK 89,673 394,268 162
39 Vancity CU CAN 82,940 220,790 235
40 IDBI Bank IN 75,785 167,598 6,093
41 Seattle Metro CU USA 59,611 72,671 36
42 National Bank
of Canada		 Bank CAN 55,687 69,315 72
43 Bank of Montreal Bank CAN 49,106 83,602 229
44 Kiwibank Bank NZ 48,633 286,636 109
45 Westpac Bank AUS 48,511 580,999 764
46 Synergy CU CAN 44,510 88,599 25
47 America’s
Credit Union		 CU USA 42,011 117,307 139
48 Washington Federal Bank USA 41,983 75,060 9
49 Innovations CU USA 40,188 96,621 59
50 Regions Bank USA 39,371 242,540 281

 

# Financial Institution Type Area New Video
Views in the
Last 90 Days		 All-Time
YouTube
Views		 Channel
Subscribers
51 Redstone CU USA 39,176 53,836 43
52 Firstmark CU USA 38,061 45,919 19
53 San Diego County CU USA 32,206 184,029 55
54 Polish CU CAN 29,549 205,989 135
55 ICICI Bank Bank IN 26,911 1,163,370 1,118
56 Virgin Money Bank UK 25,679 754,949 568
57 Associated Bank Bank USA 25,262 321,912 120
58 Susquehanna Bank Bank USA 23,941 43,133 42
59 Nationwide
Building Society		 CU UK 20,912 529,303 282
60 Investec Bank SA 19,194 279,593 351
61 Heritage Bank AUS 18,182 20,224 20
62 RaboDirect Bank IE 17,956 282,968 147
63 Tyndall CU USA 17,355 17,355 2
64 Advia CU USA 16,811 19,637 16
65 US Bank Bank USA 16,313 507,442 437
66 First Direct Bank UK 15,889 620,948 337
67 Michigan First CU USA 15,420 67,529 50
68 Bank of Ireland Bank IE 14,087 67,384 201
69 One Nevada CU USA 13,861 38,563 21
70 UBank Bank AUS 13,534 337,653 625
71 Community America CU USA 12,852 13,399 31
72 Capitec Bank SA 12,110 32,807 102
73 Zions Bank Bank USA 10,259 60,368 155
74 Idaho Central CU USA 10,201 21,227 21
75 FirstBank Bank NIG 8,948 50,583 376
76 Bellco (CO) CU USA 8,823 84,344 146
77 BB&T Bank USA 8,710 8,710 92
78 CIT Group Bank USA 8,621 45,528 101
79 Spokane Teachers CU USA 8,497 94,632 32
80 South Carolina CU USA 8,201 106,689 103
81 Elevations CU USA 7,994 186,145 63
82 CoastHills CU USA 7,408 14,732 49
83 Stanford CU USA 7,396 30,033 49
84 Capitol Federal Bank USA 7,351 23,328 29
85 Bank of Queensland Bank AUS 7,159 318,065 53
86 TD Bank Bank USA 6,656 101,354 326
87 MAX CU USA 6,637 12,782 23
88 First Tech CU USA 6,388 337,649 73
89 Baxter CU USA 6,136 38,288 100
90 Grow Financial CU USA 6,132 25,185 76
91 Consumers (MI) CU USA 5,958 35,418 18
92 Vantage (MO) CU USA 5,955 53,790 109
93 Bank of Ann Arbor Bank USA 5,792 37,564 33
94 OnPoint CU USA 5,544 11,125 39
95 Mountain America CU USA 5,444 25,048 36
96 BBVA Compass Bank USA 5,057 21,896 83
97 America First (UT) CU USA 4,623 16,824 17
98 Bank of Melbourne Bank AUS 4,592 20,669 69
99 FirstBank Bank USA 4,501 50,126 61
100 1st Mariner Bank Bank USA 4,338 51,716 14

Note: All data covers social media activity through October, November and December 2013.

This article was originally published on January 21, 2014. All content © 2018 by The Financial Brand and may not be reproduced by any means without permission.

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