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25 Bank Mascots
June 21st, 2010
Financial institutions use mascots to create a fun, festive presence at events like parades, fairs and branch grand openings. Many banks and credit unions have
Archive for Wells Fargo
Creative Showcase: ANZ, ATM Overhaul, Money Shot
May 11th, 2010
A portfolio of 17 unique, unusual and noteworthy creative marketing initiatives from banks and credit unions around the world. Enjoy! (Note: RSS readers will need
Best of the Web: ING’s misstep, MyMo and more…
April 29th, 2010
Call Me Back: Fury over ING “missed call” phone marketing In The Absence of Branding… Rates, fees and price is all they care about Coast
12 Technology Trends Shaping Financial Marketing
January 11th, 2010
Here are some of the major innovations and significant online/technology trends that financial marketers should watch in the coming years. (Please note: This is by
Make Promos Out of Money You Already Give Away
November 24th, 2009
The announcement from JP Morgan Chase that its retail banking arm is giving away $5 million to charities via a Facebook promotion signals an emerging
In Brief: Axe Grinder | Wells Fargo Lab | Super ATMs
August 17th, 2009
Taking the Cake: CIBC’s brand standards for cake shapes, cake messages, frosting Million $ Question: Credit union asks members to voluntarily agree to rate increases
Update: Wells Fargo + Wachovia Transition Ads
August 14th, 2009
Here’s the latest from Wells Fargo as they continue to rollout marketing that addresses their merger with Wachovia. What’s interesting about the first two TV
Creative Showcase: A Blast From the Past
August 13th, 2009
In honor of the new season of Mad Men (season three starts Sunday, August 16), here’s a showcase of financial ads from yesteryear. The ads
Snapshots of stories you might have missed
June 08th, 2009
Here’s what’s been making the news in the financial industry lately. Click on the hotlinked summaries to read the full story. Buh-Bye Big Bank: 30-40%
Twitter Is White Hot in the Financial Industry
June 03rd, 2009
“Twitter is very hot right now. There’s been a major uptake in activity.” – James McGovern, Corporate Insight Twitter is ablaze in the financial industry
Snapshots and miscellaneous stories of interest
May 11th, 2009
Here are recent stories and other items of interest from around the web. Click on the hotlinked headlines to read more. Bookmark This: FDIC provides
Turmoil in the Financial Industry = Good Phishing Waters
February 27th, 2009
The financial industry is being rocked by an unprecedented level of mergers, acquisitions and failures. You can count on a fresh batch of FDIC/NCUA seizures
Mass Media Crashes Bank Parties
February 09th, 2009
Recent stories from the press have been rash to criticize anything that might be construed as an extravagance on the part of financial institutions. Some
Wells Fargo + Wachovia = 5th Blog for The Stagecoach
January 06th, 2009
“We understand you are going to have questions and comments about what’s going on. That’s why we created this blog – for you, our customers.”
Headlines, snapshots and misc. stories of interest
November 19th, 2008
Here are recent stories of interest from around the web. Click on the hotlinked headlines to read more. Article blames WaMu problems on ‘café-style’ branches
Headlines And Stories About The Financial Meltdown
November 17th, 2008
Here are recent stories of interest from around the web. Click on the hotlinked headlines to read more. Schiff predicts every aspect of today’s meltdown
Someone’s Someday Is Coming
October 07th, 2008
Ten thousand people took Wells Fargo up on its latest promotion, Someday Stories. The promotion had people submit a 250-word story about how they’d use
Wachovia Asks, “Who Would You Thank?”
October 07th, 2008
You probably didn’t know this, but this week is National Customer Service Week. In honor of this über-obscure calendar event, Wachovia is throwing a Who
Stories worth sharing – September 29, 2008
September 29th, 2008
Here are recent stories of interest from around the web. Click on the hotlinks to read the full story. MELTDOWN FALLOUT Marketing 180° “Credit” out,
Branding briefs for April 1, 2008
April 01st, 2008
Marketing Stimulus: $152 billion in IRS stimulus payments present opportunities Seriously Schooled: Credit union runs 11 school branches…and plans to add 10 more CMO+SEO: Wells
