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Bancography | Branch Planning, Marketing research, Brand Strategy, Products & Profitability

Archive for Weber Marketing Group

9
Branch Showcase: Virgin | ING Express | Financial Spa

Branch Showcase: Virgin | ING Express | Financial Spa

January 04th, 2012
Virgin Money rolls out its first store… A credit union introduces its anti-bank branch… ING hits the road… Plus photos of five other branch experiences.  
3
Hi, My Name Is… BluCurrent, Fieldstone, Evolve, Catalyst

Hi, My Name Is… BluCurrent, Fieldstone, Evolve, Catalyst

December 05th, 2011
What's the rationale behind these new monikers in the retail banking sector? Here's a review of 11 notable name changes by banks and credit unions.  
1
Merged Credit Unions Roll Out New Brand As They Form ‘Solarity’

Merged Credit Unions Roll Out New Brand As They Form ‘Solarity’

September 13th, 2011
In this "merger of equals," both credit unions agree to abandon their brands and go with Solarity. Why did they change names? And what does  
0
And Now, A Word From Our Sponsor…

And Now, A Word From Our Sponsor…

August 10th, 2011
This article shares some of the latest news, events and product/service offers from the organizations that make The Financial Brand possible.  
3
Bash Banks With Limerick Style and Win a Trip to the Irish Isle

Bash Banks With Limerick Style and Win a Trip to the Irish Isle

May 02nd, 2011
A credit union gives away a trip to Ireland as part of a three-pronged product promotion. All it takes to enter is a limerick making  
0
Financial Spa Features Jazz, Arts, Flowers & Concierge

Financial Spa Features Jazz, Arts, Flowers & Concierge

December 06th, 2010
This credit union's upscale “iBranch” concept targets the mass affluent. A credit union for the rich? Why not.  
5
Branch Showcase: M&T Green | BNZ’s Concept Store | TD’s Slipque

Branch Showcase: M&T Green | BNZ’s Concept Store | TD’s Slipque

October 27th, 2010
A portfolio of 16 branch environments with over 65 photos, including M&T, BNZ, TD, Barclays and more.  
1
Teacher to Win One Year’s Rent From Credit Union

Teacher to Win One Year’s Rent From Credit Union

March 16th, 2010
OnPoint Community Credit Union, based in Portland, Oregon, is looking to honor the area’s top educators with The OnPoint Prize for Excellence in Education (http://www.onpointprize.com).  
2
Portfolio: Marshmallows, Dog Opera, Deer Violence

Portfolio: Marshmallows, Dog Opera, Deer Violence

March 09th, 2010
A showcase of 11 different creative marketing initiatives from banks and credit unions around the world. Citi – “Kinda The Same Thing” Someone snapped a  
6

What Gen-Y Knows About Banks & Credit Unions

February 04th, 2010
If you want to know how Gen-Y feels about banking and financial institutions, just ask them. That’s what these three vendors in the financial industry  
2
Guam Credit Union Becomes Coast360

Guam Credit Union Becomes Coast360

December 10th, 2009
The credit union set its logo ablaze at a special event for members and staff where the name was unveiled. (Photo credit: Rick Cruz/Pacific Daily  
14
Credit Union Picks ‘Wildfire’ as New Name

Credit Union Picks ‘Wildfire’ as New Name

October 14th, 2009
In response to an aging membership and a decaying telephony industry in Michigan, Communications Family Credit Union announced on Monday that it is changing names  
3
Credit Union Picks ‘Aventa’ as New Moniker

Credit Union Picks ‘Aventa’ as New Moniker

June 05th, 2009
Colorado Springs Credit Union has changed names and become Aventa. The credit union Nearly 40% of the credit union’s membership no longer lives in Colorado  
1
Three Years’ Results in Two Days

Three Years’ Results in Two Days

June 02nd, 2009
How does $35 million in deposits and 800 new members sound? That’s what Advantis Credit Union just did… in two days. A recent grand opening  
0
LEED Gold Branch for a True-Green Credit Union

LEED Gold Branch for a True-Green Credit Union

May 04th, 2009
Columbia Credit Union is just about as green as financial institutions get. They have green business practices, an E-Go Green Auto Loan, a Living Green  
2
Podcast: Jeffry Pilcher on Financial Branding, Naming

Podcast: Jeffry Pilcher on Financial Branding, Naming

January 05th, 2009
Late last month, Tim McAlpine over at Currency Marketing conducted a 40-minute podcast interview with Jeffry Pilcher, the editor/founder here at The Financial Brand. Advice  
7
This Credit Union Bulldogs the Competition…Literally

This Credit Union Bulldogs the Competition…Literally

December 17th, 2008
USA Fed is using a tough-but-loveable bulldog to take aim at “fat cat” bankers. Spike, the $700-milion CU’s new “spokesdog,” encourages non-members to join the  
3
3 minutes. One cart. All you can grab.

3 minutes. One cart. All you can grab.

November 03rd, 2008
For the grand opening of three new in-store branches, OnPoint Community Credit Union held a supermarket sweepstakes. One person at each location won a 3-minute  
4
A high-energy branch from Numerica Credit Union

A high-energy branch from Numerica Credit Union

October 30th, 2008
The transaction area features an open, dual-teller station and contemporary merchandising fixtures. A special area with tire-tread flooring was created in the lobby where a  
0

Two Fewer ‘First Federal’ Banks

December 06th, 2007
Two banks sharing the same name have both decided to shed their old ‘First Federal’ monikers. One is in Souix City, Iowa, and the other