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Archive for Rewards Checking

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The Importance of High-Yield Checking Accounts in a Post-Durbin World

The Importance of High-Yield Checking Accounts in a Post-Durbin World

October 19th, 2011
A new research report proves the increasing value of “Reward Checking” accounts to community financial institutions, and that Durbin’s impact will be minimal on such  
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In Brief: 2011 Trends & Resolutions | Deposit Income | Clicks vs. Bricks

In Brief: 2011 Trends & Resolutions | Deposit Income | Clicks vs. Bricks

January 10th, 2011
10 Resolutions perfect for bank marketers… 10 tech trends for 2011… The future of free checking… Plus 15 more headlines.  
14
Q&A: BancVue’s Kasasa Tunes Checking Product

Q&A: BancVue’s Kasasa Tunes Checking Product

November 12th, 2010
Answers from BancVue about its innovative Kasasa Tunes checking product that offers free iTunes downloads and ATM rebates.  
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In Brief: Nickels & Dimes…Reg E Lemons…iPads…

September 12th, 2010
Every week, The Financial Brand shares articles, blog posts and other links from around the web relevant to financial marketers. Click on hotlinks to read  
14
Redneck Bank Is Sure to Git Yer Attention

Redneck Bank Is Sure to Git Yer Attention

January 12th, 2009
This ain’t no joke. Honest to gosh, Redneck Bank is fer real. Redneck, the online direct division of Bank of Wichitas, caters to a “Larry  
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Gen-Y Twins, Membership Soars, ‘Rewards’ Return, Bees

August 15th, 2008
Here are this week’s branding and marketing stories of interest from around the web. Click hotlinks for the whole story. Texas Twins: Similar Gen-Y programs  
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‘Rewards Checking’: Bancvue’s Ubiquitous Differentiator

‘Rewards Checking’: Bancvue’s Ubiquitous Differentiator

June 04th, 2008
“Aren’t you ready for real differentiation?” Financial institutions across the country are duking it out over high-interest checking accounts, the ones paying upwards of 6.25%.