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Bancography | Branch Planning, Marketing research, Brand Strategy, Products & Profitability

Archive for Raoust+Partners

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The Echo Project: A Credit Union Blueprint to Attract Gen-Y

The Echo Project: A Credit Union Blueprint to Attract Gen-Y

September 08th, 2011
Attracting profitable Gen-Y members has been an on-going challenge for credit unions, but one ad agency thinks they have the solution to this elusive marketing  
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Brand Identity Showcase: Garanti, SpareBank, New Alliance

Brand Identity Showcase: Garanti, SpareBank, New Alliance

March 17th, 2010
Here are over 50 illustrations showing brand identities, image makeovers and new look-and-feels from banks and credit unions around the world. You can click on  
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Portfolio: Marshmallows, Dog Opera, Deer Violence

Portfolio: Marshmallows, Dog Opera, Deer Violence

March 09th, 2010
A showcase of 11 different creative marketing initiatives from banks and credit unions around the world. Citi – “Kinda The Same Thing” Someone snapped a  
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Portfolio: Marshmellow Rocks, Swap a Solid, Mr. HIV

Portfolio: Marshmellow Rocks, Swap a Solid, Mr. HIV

January 08th, 2010
Union Bank – “Rock Solid” A blogger snapped this photo of a “rock” on the teller counters at Union Bank. It turns out the “rock”