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Third Degree Advertising | Q&A Interview with Thad Angelle
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Bancography | Branch Planning, Marketing research, Brand Strategy, Products & Profitability

Archive for PSST!

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First Direct microsite serves up transparency and honesty

First Direct microsite serves up transparency and honesty

First Direct, the UK internet/telephone bank and subsidiary of HSBC, is leveraging its positive word of mouth reputation with a new microsite, First Direct Live,  
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Buzz From Haircuts: ‘Hot Hair Challenge’

Buzz From Haircuts: ‘Hot Hair Challenge’

This summer, Northwest Resource Federal Credit Union launched a buzz campaign that gave hair stylists in downtown in Portland, Oregon the chance to win a