Archive for OnPoint
13-Point Financial Marketing Checklist For 2013
Here are 13 checkpoints banks and credit unions can use right now to build a healthy, holistic, results-driven and integrated brand in 2013.
Best Of Credit Union Marketing: CUNA Diamond Award Winners
A huge visual showcase with over 30 of this year's award winners -- Most Edgy, Best Use of Humor, Best TV, Best Direct Mail and more!
What Can Financial Institutions Really Expect from Twitter?
Best and worst case scenarios for the number of followers, broken down by assets and customers.
5 Ways Financial Institutions Can Use Social Media*
Five examples of specific situations where social media can be beneficial...along with some significant caveats.
Creative Showcase: ANZ, ATM Overhaul, Money Shot
A portfolio of 17 unique, unusual and noteworthy creative marketing initiatives from banks and credit unions around the world. Enjoy! (Note: RSS readers will need to view the article at the website in order to
Teacher to Win One Year’s Rent From Credit Union
OnPoint Community Credit Union, based in Portland, Oregon, is looking to honor the area’s top educators with The OnPoint Prize for Excellence in Education (http://www.onpointprize.com). One Educator of the Year will have their mortgage paid
What’s on TV? Ads for Financial Institutions
Here are some of the more notable or interesting TV spots that The Financial Brand has run across in the past few weeks. (Please note: there are many YouTube videos embedded in this article.) Chase
3 minutes. One cart. All you can grab.
For the grand opening of three new in-store branches, OnPoint Community Credit Union held a supermarket sweepstakes. One person at each location won a 3-minute free-for-all, grabbing everything they could fit into a shopping cart.
News Briefs For November 15, 2007
Innovation: Eastman CU offering free wireless in 7 counties, 2 states Leadership: New Vancity CEO cuts senior managers from 28 to 9 Products: Business services critical to CU growth Leadership: Interview with OnPoint’s CEO in
