Captive Indoor Media | Digital Signage Solutions for Financial Institutions

Archive for online banking

Marketers Must Stress Security Of Mobile Banking Channels

May 02nd, 2012

When marketing mobile services, you must address people's fears by stressing security features. Security concerns are the #1 hot button preventing more people from adopting

The Free And Easy Way To Reward Debit + Online Banking Users

March 12th, 2012

How can financial institutions reward debit card + online banking users (i.e., their best customers)? Here's a solution that costs absolutely nothing. Too good to

Banking Consumers Getting More Mobile and More Digital

November 10th, 2011

Mobile devices are increasingly becoming consumers' primary banking tools, and not just for Gen-Y.

Kaching!

November 09th, 2011

Consumers can make payments via email, phone and Facebook with Commonwealth Bank's revolutionary new mobile app dubbed "Kaching." Does this signal the death of credit

ABA Study: Consumers Prefer Online Banking

October 12th, 2010

Bank customers prefer internet banking vs. any other method. Branches are preferred by those ages 55 and over, and ATM popularity is down in all

People Bank Online, But Prefer Branches for Service

October 04th, 2010

Find out what a study of 15,000 North Americans revealed about banking habits.

In Brief: Citi’s innovation Lab, Indinero, Bling, more…

July 06th, 2010

Every week, The Financial Brand shares articles, websites and other links relevant to financial marketers. This week, there were 14 stories from around the web

People Looking for a “Silver Lining” But Buying “Ammo”

March 10th, 2009

The Financial Brand used Google Trends to see how the economic crisis was affecting people’s feelings about their finances and the general state of things.

WaMu fantasy TV ads.. “Whoo hoo!”

July 31st, 2008

In this :30 TV spot supporting WaMu’s “Whoo Hoo!” branding campaign, a couple fantasizes about being tucked snug in giant kangaroo pouches (no joke, for