Archive for OCBC
Instead of trying to build the "branch of the future" or craft some failed "retail" strategy with "stores," hear what branch channel expert David Cavell thinks banks should do instead.
According to a study from Global Finance magazine, European banks are significantly safer than their American peers. Only five U.S. banks made the list.
There are some bank brands that consistently pop onto The Financial Brand’s radar. Here are 10 you want to study. Whenever you hear their names, you should pay attention.
OCBC’s sub-brand for Gen-Y — dubbed FRANK — is almost like a hip and fashionable banking night club, with cool cards and stylish stores.