Archive for Novarica
Big Banks Surrender Mass Market Consumers To Other Institutions
It’s clear that without free checking products, big banks are pushing many mass market shoppers to other institutions.
Big Bank Customers Pay For Branch and ATM Convenience
Most national banks have killed free checking because people will pay fees for branch convenience. Are they setting the trend for the rest of the industry?
Banks and Credit Unions Are Winning Mobile P2P Users
Many traditional financial institutions offer mobile peer-to-peer payment services, but do a poor job marketing it.
Banks and Credit Unions Must Get Into the Mobile POS Game Now
New tools and solutions could marginalize financial institutions if they don't figure out mobile point-of-sale payments before it's too late.
Consumers Assume Mobile Banking Bill Pay Is Fast, But It Isn’t
Financial institutions offer expedited bill payment services through their online banking systems… but not their mobile banking apps?? It doesn't make any sense.
Bank Switchers Insist They Must Have Branches
Consumers actively searching for a new banking provider still feel strongly that branches are an essential component in their' switching calculus.
Few Bank Shoppers Say Mobile Check Deposit Is A ‘Must Have’
When switching banks, only 8% of shoppers indicated they must have mobile check deposit.
Online Banks Losing Their Shine, Consumers Shun Them In Searches
Consumers are excluding online banks from consideration at an alarming rate.
Mobile Tools, High Fees Quash Demand For Overdraft Protection
A combination of mobile banking and high fees and conspired to lower consumer demand for overdraft protection services.
Are Personal Financial Management Tools Sticky?
Do consumers care about PFM when they think about switching banks? Some do, but not many.
Fewer Consumers Interested In Interest-Bearing Checking Accounts
Only three years ago, nearly a quarter of consumers demanded interest on their checking balances. These days, less than 1 in 10 say it's a a deal-breaker.
Congratulations, Banking Industry Earnings Improve… Now For The Encore?
Based on 2012 industry results, bank marketers should be taking a bow. But loans (and income more generally) are going to be harder to come by. What's next?
Should Banks Charge Fees For Check Writing?
Among consumers shopping for new checking accounts, interest in writing unlimited checks is declining. It's not a selling point anymore.
Record Revenue For Banks, But Flat Growth – What’s Ahead?
While bank industry revenue is at record levels, revenue growth has been hard to find, though 2013 will afford some modest top-line growth.
Mobile Banking Now Vital To Customer Acquisition
Mobile banking used to be a value-added service that differentiated one bank from another. Now mobile banking drives consumer demand.
Consumer Hypocrisy Clouds Retail Branch Strategies
How many consumers insist on opening new accounts in branches? And yet how many never step foot in a branch again? The numbers are surprising.
