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Bancography | Branch Planning, Marketing research, Brand Strategy, Products & Profitability

Archive for media

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When will the media’s infatuation with credit unions end?

When will the media’s infatuation with credit unions end?

Before September 2008, you would almost never see a story about credit unions anywhere in the news. For decades, the mainstream media essentially ignored this  
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Datahead: Facts on TV and online financial ads

Datahead: Facts on TV and online financial ads

A study by Bigresearch says this is what people do when TV commercials come on: 41.2% of viewers take a peak at what’s on other