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Bancography | Branch Planning, Marketing research, Brand Strategy, Products & Profitability

Archive for Level5

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Credit Union Completes Transformation to ‘Centric’

Credit Union Completes Transformation to ‘Centric’

Last year, Forest Kraft Credit Union changed names and became Centric. The credit union was looking to appeal to a broader segment of the community  
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Credit Union Identity Makeover Includes Logo, Branch

Credit Union Identity Makeover Includes Logo, Branch

The old logo is dated and looks very official, like a notary’s seal. The new, contemporary logo draws off shapes found in the building. Auburn  
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Greeter is center stage in new branch’s open floor plan

Greeter is center stage in new branch’s open floor plan

The latest branch for Delta Community Credit Union, its tenth, features an open floor plan starring a greeter station in the middle of all the