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Bancography | Branch Planning, Marketing research, Brand Strategy, Products & Profitability

Archive for Intrust

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Hi, My Name Is… BluCurrent, Fieldstone, Evolve, Catalyst

Hi, My Name Is… BluCurrent, Fieldstone, Evolve, Catalyst

December 05th, 2011
What's the rationale behind these new monikers in the retail banking sector? Here's a review of 11 notable name changes by banks and credit unions.  
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Name change wrap-up for fall 2008

Name change wrap-up for fall 2008

November 10th, 2008
Here are summaries of some of the more interesting name changes from around the financial industry in recent months. South Shore Cooperative Bank slims down