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Archive for ING Direct

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Best Brand Ads In Banking Convey Sense Of Trust, Study Says

Consumers conduct more revenue-generating activities when brand advertising focuses on trust-related issues. ING Direct, Chase, TD And Wells Fargo lead the way.  
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10 Of The Best Banking Brands To Watch

10 Of The Best Banking Brands To Watch

There are some bank brands that consistently pop onto The Financial Brand’s radar. Here are 10 you want to study. Whenever you hear their names,  
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In Brief: Too Crooked To Fail | $4 Gas | Goodbye Pennies!

In Brief: Too Crooked To Fail | $4 Gas | Goodbye Pennies!

Is BofA too crooked to fail? ...At $4 per gallon, it's time to give fuel away in your promos …Canada cuts pennies from circulation. Plus  
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In Brief: Goodbye ING Direct | Hello Onboarding | Delivery Channels

In Brief: Goodbye ING Direct | Hello Onboarding | Delivery Channels

Popular ING Direct brand to disappear… Does your organization have an onboarding program? …13 stories about delivery channels …plus 27 more headlines in financial branding.  
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Bigger Financial Institutions Need Better Social Media Tools

Bigger Financial Institutions Need Better Social Media Tools

To monitor the social web, some financial institutions need a more sophisticated tool than what the free solutions around today offer.  
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Branch Showcase: Virgin | ING Express | Financial Spa

Branch Showcase: Virgin | ING Express | Financial Spa

Virgin Money rolls out its first store… A credit union introduces its anti-bank branch… ING hits the road… Plus photos of five other branch experiences.  
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Black Friday & Cyber Monday: Who Says Banks Can’t Play Too?

Black Friday & Cyber Monday: Who Says Banks Can’t Play Too?

2011 marks the third year in a row that ING DIRECT has held promotions on either Black Friday or Cyber Monday. This year, it's both.  
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BofA’s $5 Monthly Debit Fee: The Backlash, The Fallout and What It All Means

BofA’s $5 Monthly Debit Fee: The Backlash, The Fallout and What It All Means

BofA's $5 monthly debit card fee could cost them 20 million customers.  
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In Brief: Loan Growth? | $60 Debit Fee | Overdrafts, Credit Debts Rise

In Brief: Loan Growth? | $60 Debit Fee | Overdrafts, Credit Debts Rise

Is loan growth even possible in this environment… BofA to slap debit card users with $60 in annual fees… Overdraft fees and credit card debt  
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The Top 35 Banks on Facebook

The Top 35 Banks on Facebook

The top 35 banks on Facebook claim nearly nine million fans among them. Of those, 71%, or 6,259,027 fans, belong to the top three. But  
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The Online IQ of Retail Banks: Feeble or Genius?

The Online IQ of Retail Banks: Feeble or Genius?

An NYU study quantifies the digital competence of 17 retail banks, scoring each on an IQ scale. The full report includes a number of fascinating  
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Drenched in Orange

Drenched in Orange

Bankinter has saturated its entire brand image in a flood of tangy bright orange. Take a look at this bold, fresh and contemporary identity.  
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In Brief: Wish List | Kicking Customers Out | Branding Rejection

In Brief: Wish List | Kicking Customers Out | Branding Rejection

What tops bank customers' wish lists… Rewards Checking customers get the boot… Consumers aren't buying banks branding… Plus 27 more headlines from around the world  
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Creative Showcase: Icicle Tricycle | Mariachi Band | Bad Habits | Rickshaw

Creative Showcase: Icicle Tricycle | Mariachi Band | Bad Habits | Rickshaw

Looking for some fresh, clever and creative ideas in retail bank marketing? Take a look at these 16 marketing projects from banks and credit unions  
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In Brief: Branch Building Spree | Video Banking | Fee Income Slides

In Brief: Branch Building Spree | Video Banking | Fee Income Slides

Chase says its branch building spree is based on customer demand… Citizens test video banking in four states… Fee income slides 19% in wake of  
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Best of the Web: Leak Sinks Trust | Onboarding | Branch of the Future

Best of the Web: Leak Sinks Trust | Onboarding | Branch of the Future

Leaked customer data hurts BofA's brand… Onboarding can build relationships and replace lost fees… Microsoft shares its branch of the future… And 20 other headlines.  
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Best of The Web: Bigger Budgets | Branches vs. eChannels | Mobile Apps

Best of The Web: Bigger Budgets | Branches vs. eChannels | Mobile Apps

Bank's ups budget 51% and gets results… Cultivating innovation… Avoiding channel myopia… iPad app takes deposits… Plus 22 more stories.  
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ING DIRECT Opens Gorgeous Flagship Café in Toronto

ING DIRECT Opens Gorgeous Flagship Café in Toronto

See how ING transformed this former Pier One location into a stunning three-story retail banking space.  
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Best of The Web: Banking Revolution | Checking Secrets | Fees Please | Bump!

Best of The Web: Banking Revolution | Checking Secrets | Fees Please | Bump!

There is no "banking revolution"... The secrets to checking account marketing… Pay someone by "bumping" phones… Plus many more headlines.  
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In Brief: Head of Channels | SEM vs. Social Media | ING for Sale

In Brief: Head of Channels | SEM vs. Social Media | ING for Sale

The VP of Channels is a new exec for financial firms… Does search engine marketing trump social media? …ING Direct up for auction.  
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