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Archive for game

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Commonwealth Bank Opens ‘Vault’ on Facebook

Commonwealth Bank Opens ‘Vault’ on Facebook

This Facebook promotion -- an online treasure hunt using an offline metaphor -- lures people into learning more about the bank in exchange for $2,000  
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Creative Showcase: Fairies, Fights and Microsites

Creative Showcase: Fairies, Fights and Microsites

BofA – ‘Keep Moving Forward’ This one-minute spot features an empowering, uplifting soundtrack. The message: Bank of America is powered by American tenacity. Agent Jack  
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Regions Bank Hopes Consumers LOVE to SAVE

Regions Bank Hopes Consumers LOVE to SAVE

Looking to capitalize on Americans newfound infatuation with personal savings, Regions Bank has launched a new savings initiative, most notably including TV ads and a  
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Barclays Has Fun with ‘Water Slides’

Barclays Has Fun with ‘Water Slides’

To promote its new contactless payment technology, Barclaycard made a TV spot featuring a fantasy water slide. Conceived by creative agency Bartle Bogle Hegarty and  
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Cash Back Boulevard from Zions Bank

Cash Back Boulevard from Zions Bank

To launch its new cash-based rewards program, Zions Bank created an offbeat microsite, Cash Back Boulevard, built around a challenging online game. Putting the total