deposits Archive

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$1.1 Trillion in Deposits at Risk Among Mobile-Minded Consumers

31 million consumers who control 41% of the deposits in the U.S. are itching to switch banks. Who are they? Moneyhawks.

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Angry Big Bank Customers Could Put $230 Billion In Play

The ten largest retail bank brands in the U.S. stand to lose a combined $92 billion in deposits next year. Smells like opportunity for everyone else.

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Bad Online Experiences Explain Why Banking Consumers Use Other Channels

Most online shoppers perfer to open DDA accounts in traditional channels, but bad online experiences contribute to shoppers’ multichannel behavior.

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Online Deposit Growth Slows: Temporary Pause Or Long-Term Plateau

Growth in online deposits has clearly slowed. The question is, does this reflect product maturation? Or just a temporary pause caused by low interest rates?

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Record Revenue For Banks, But Flat Growth – What’s Ahead?

While bank industry revenue is at record levels, revenue growth has been hard to find, though 2013 will afford some modest top-line growth.

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Banks Edge Out Credit Unions In War For Deposits

Big banks are growing deposits faster than credit unions, but not by much. A free, 40-page PDF report looks at deposit, demographic, and economic trends across the U.S.

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2013 State of Bank & Credit Union Marketing

This annual comprehensive scan of the marketing landscape in retail banking reveals financial marketers’ strategies, priorities and challenges in 2013.

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The Top 5 Retail Checking Tips For 2013

Five major forces should shape the design and delivery of checking accounts in the next 12 months. Are retail financial marketers ready to face the new emerging landscape head on?

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Savings Account Lotteries Spike Gains, Get Results

Savings lotteries -- prize-linked, raffle-style “Save to Win” promotions -- dangle cash prizes in exchange for consumers' deposits.

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The Comprehensive Guide To The Unbanked and Underbanked

This huge study will tell everything you'll ever want to know about unbanked and underbanked consumers in the U.S.

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Big Bank Customers With $675 Billion In Deposits Itching To Switch

Customers with billions in deposits at big banks are up for grabs. Community-based financial institutions smelling opportunity will be circling like sharks.

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Bank Gives Free Mercedes Benz For $1 Million Deposit

A Florida bank's revolutionary CD promotion delivers instant gratification -- in the form of a new Benz -- as part of a brilliant name change campaign.

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Customers Leave BofA and Wells Fargo, But Half Switch To Another Big Bank

But half of the customers leaving a large bank in the past year ended up moving their money to another large bank.

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Study Raises New Questions About Bank Transfer Day Fee-asco

The media sure made a lot of noise over Bank Transfer Day, but some cold, hard stats shed new light on the switch-themed event.

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BofA’s $5 Monthly Debit Fee: The Backlash, The Fallout and What It All Means

BofA's $5 monthly debit card fee could cost them 20 million customers.

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Overdrafts Pile Up As Opt-In Pays Off, But Were Consumers Misled?

Somewhere between 33%–75% of consumers opted in to OD plans, and overdraft fees will hit a record in 2011. But was deceptive marketing involved?

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One in Four Banks Defy Law, Won’t Disclose Fees to Customers

A survey revealed that 1 in 4 banks provide no fee info when requested, and as required by law. Do consumers think they're hiding something?

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Will Customers Freak Out If You Kill Free Checking?

Don't kill free checking or roll out new fees without first looking at the results of this research study.

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Deposit Growth Outlook Not So Rosy in 2011

A free 33-page Bancography research report concludes that growing deposits will get tougher in 2011.

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5 Ideas to Fix the Ugly in Overdraft Fees

Overdraft fees are a prickly subject. Consumers complain about them constantly, and now more than ever, it seems they’re doing so with unregulated vehemence. On the other hand, financial institutions rely on…

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