Archive for debit cards
TD Tells Customers To ‘Bank Human’ With Lollipops And Pens
TD says it’s “time to bank human again.” What does that mean? Free pens and lollipops? The campaign seems innocuous, but it raises awkward questions for the bank's "convenience" brand.
 
Chase To Issue Debit Cards Instantly In Branches
New customers will be able to get their debit cards -- and current customers can replace lost cards -- on the spot in 2,000 Chase branches. Are you still making folks wait 5-10 days?
 
Google Trends Reveal Banking Insights, Social Media Zeitgeist
Using Google Trends, bank and credit union marketers can find a wealth of information right at their fingertips.
 
In Brief: Goodbye ING, BofA Trash, Gen-Y
The ING Direct brand may soon be toast... Trash dumped at BofA's doorstep... Gen-Y's financial lives dissected... Plus 41 more headlines.
 
Study Finds Prepaid Cards Could Replace Debit Cards
A study by Market Rates Insight finds that about 50% of consumers say they are likely to use reloadable prepaid cards... and pay over $4 for the service.
 
In Brief: Big Data, Branch Strategies, Social Banking
Banks know everything about customers, but swiftly forget all of it… What's the future of branches… Is social banking on the way? Plus 29 more headlines.
 
ATM Cash Withdrawals Go Cardless With Mobile Banking App
RBS and NatWest customers can use the mobile banking app to request a 6-digit PIN they can enter at ATM to receive cash -- no debit card needed.
 
In Brief: Savings Lottery » To Branch, Or Not To Branch?
Another state legalizes prize-based bank accounts… Raddon Financial Group tackles the prickly subject of branching… Plus 30 more headlines in financial marketing.
 
So What Was The Final Body Count For BofA’s Debit Card Fee Debacle?
Bank Transfer Day is over, and November 5th has come and gone. So how bad was the damage? These facts and figures put the body count in perspective.
 
In Brief: Debit Card Fee Test Fail | Social Media Backlash
Why didn't banks test debit card fees first? ...3 in 5 consumers have no interest in engaging with your brand online... Probably because they hate banks. 34 headlines this week.
 
In Brief: The Ultimate Debit Fee Flip Flop Edition
What a bizarre week. Customer fee outrage sparks mass exodus... BofA whines at first, but then flip flops... Then every bank toying with the idea abandons it -- all at once. 32 headlines total.
 
Thinking BofA’s Debit Fee Refugees Are ‘Unprofitable’ is a Huge Mistake
Just because BofA introduced a $5 debit card fee doesn’t automatically mean its castaway customers are unprofitable to other financial institutions, especially those unaffected by Durbin.
 
BofA’s $5 Monthly Debit Fee: The Backlash, The Fallout and What It All Means
BofA's $5 monthly debit card fee could cost them 20 million customers.
 
Fifth Third’s ‘Duo’: The First Real Combined Debit + Credit Card in the US
The Duo Card, a combined credit and debit card, makes Fifth Third the first card issuer in the U.S. to offer this kind of dual functionality in one piece of plastic.
 
Instant Issue Debit/Credit Cards: A Branch-Only Convenience
For all the benefits online and mobile banking solutions offer, instant issue cards is one convenience available only at physical branch locations.
 
Datahead: Switching, Deposits & Debit Cards
1 in 4 say they will likely switch banks again in the next 12 months… Four banks control half the deposits… And debit card usage is down. These stats and much more.
 
Overdrafts Pile Up As Opt-In Pays Off, But Were Consumers Misled?
Somewhere between 33%–75% of consumers opted in to OD plans, and overdraft fees will hit a record in 2011. But was deceptive marketing involved?
 
In Brief: Least Evil Banks | Grace Period Fee | 6 Blogs
The 8 least-evil banks... BofA’s ridiculous $6 “grace period” fee... Wells Fargo's 6th blog... To tweet or not to tweet? Plus 15 other articles.
 
In Brief: 2011 Trends & Resolutions | Deposit Income | Clicks vs. Bricks
10 Resolutions perfect for bank marketers… 10 tech trends for 2011… The future of free checking… Plus 15 more headlines.
 In Brief: Nickels & Dimes…Reg E Lemons…iPads…
Every week, The Financial Brand shares articles, blog posts and other links from around the web relevant to financial marketers. Click on hotlinks to read more. The 5 Best Rewards Checking Accounts in the US
 











