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Archive for CRM

7
When Customers Seek Help on Twitter, Banks Fall Short

When Customers Seek Help on Twitter, Banks Fall Short

January 31st, 2012
Research analyzing thousands of tweets between three huge U.S. banks and their customers reveals that few problems are being resolved within Twitter.  
34
Should You ‘Join the Social Media Conversation’ If No One Is Talking About You?

Should You ‘Join the Social Media Conversation’ If No One Is Talking About You?

May 05th, 2011
Why providing customer service on social media sites doesn't pencil out.  
0

In Brief: Robbery DNA, BofA Bah Humbug, credit cards

January 06th, 2010
Click on the hotlinked summaries to read the full story. Smells Like a Robbery: BNZ spraying robbers with traceable DNA micro-mist Facebook? Twitter? Why you  
3
BofA Takes Twitter to Next Level with CRM

BofA Takes Twitter to Next Level with CRM

November 05th, 2009
Bank of America has been working on a CRM solution to monitor and manage its Twitter-based customer service efforts. It appears the bank has teamed