The Financial Brand: Marketing Insights for Banks & Credit Unions

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Archive for Credit Unions

The Future of Financial Branding

July 24th, 2008

Looking out 10 years at the landscape of financial brands, what will we see? Here's six trends in this two-part guest post from The Financial

Branding expert: “CU names long, complicated, generic”

February 17th, 2008

“It’s very difficult to build a brand unless you have a good name.” – Laura Reis Laura Reis, a co-author of “The 22 Immutable Laws

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- Scott Cleary said, “As with all articles, we also need to take into account who commissioned the article and how what the products their company sells may have an impact on the art…”
  On “Checks Die While Online Thrives, But Gen-Y Still Use Branches”
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  On “Financial Marketers Must Focus On Downward Trend In Overdrafts”
- A F "Bob" Blair Jr said, “An overdraft is akin to a loan. Some scholar may reveal why overdrafts are not subject to revealing the annual percentage rate of that loan as per the Truth in…”
  On “Financial Marketers Must Focus On Downward Trend In Overdrafts”
- Jon Lim said, “Ron, Could you please explain why a company or financial institution has to allocate most of their marketing budget towards social media for it to be effecti…”
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- The Unbanked vs. The Superbanked Posted on May 24, 2012
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- Financial Marketers Must Focus On Downward Trend In Overdrafts Posted on May 22, 2012
- Citi Bikes Posted on May 21, 2012
- In Brief: Savings Lottery » To Branch, Or Not To Branch? Posted on May 20, 2012
- Infographic: The Economics of Baby Boomers Posted on May 17, 2012
- Card Swipes Score Cash For Texas Schools, Courtesy Of Credit Union Posted on May 16, 2012

FEATURED VIDEO

Featured Agency: Weber Marketing
This video compilation includes six extremely entertaining minutes of material demonstrating the range of Weber Marketing Group's creative capabilities, and showcasing the award-winning agency's advertising, marketing and branch merchandising expertise. Weber Marketing works exclusively with banks and credit unions to develop brand solutions. You can learn more about Weber Marketing at their website.
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Archive for Credit Unions

The Future of Financial Branding

Branding expert: “CU names long, complicated, generic”

FEATURED VIDEO

Featured Agency: Weber Marketing

RECOMMENDED READING

Related Articles From The Financial Brand: