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Citi Bikes
May 21st, 2012
Citi is sponsoring a massive 5-year bike sharing program in NYC for a cool $41 million. But any bank or credit union could scale back
Archive for Citi
In Brief: Savings Lottery » To Branch, Or Not To Branch?
May 20th, 2012
Another state legalizes prize-based bank accounts… Raddon Financial Group tackles the prickly subject of branching… Plus 30 more headlines in financial marketing.
In Brief: CUs Hit $1 Trillion | Life At BofA | Innovation Loop
April 20th, 2012
Credit union assets top $1 trillion in the US... An insider's satirical look at life inside Bank of America... Citi and Barclays innovate. Plus 33
Javelin Identifies BofA, Citi And USAA As Top Tablet Banks
April 18th, 2012
A new research report from Javelin shows tablet adoption in the retail banking industry growing to 40% by 2016.
In Brief: Bank Transfer Day | Chasing Unicorns | Couch Banking
March 21st, 2012
Another study examines the impact of Bank Transfer Day… Searching for the ROI of social media is like chasing unicorns… Banking from home on iPads…
In Brief: Goodbye ING Direct | Hello Onboarding | Delivery Channels
February 23rd, 2012
Popular ING Direct brand to disappear… Does your organization have an onboarding program? …13 stories about delivery channels …plus 27 more headlines in financial branding.
3 Big Trends in Credit Card Marketing
February 17th, 2012
Credit Karma's Justine Rivero explores three trends credit card marketers need to be mindful of in 2012.
Study Raises New Questions About Bank Transfer Day Fee-asco
February 13th, 2012
The media sure made a lot of noise over Bank Transfer Day, but some cold, hard stats shed new light on the switch-themed event.
In Brief: Mail Fail | Outlook 2012 | Clicks or Bricks?
February 10th, 2012
One of the worst letters sent to a bank customer ever... Deposit and demographic forecast broken down by region... Experts debate the fate of branches…
Financial Marketers Tip Toe Between Irritating New Fees And Profitability
January 30th, 2012
Fees have become a central competitive lever, but balancing fees and profits against angry consumers can be tricky business.
Branded YouTube Channels: Super Cool, Super Expensive
November 16th, 2011
Ever wondered what's involved with getting one of those cool YouTube pages for your financial institution, with big, bold graphics, fancier interfaces and shorter URLs?
So What Was The Final Body Count For BofA’s Debit Card Fee Debacle?
November 15th, 2011
Bank Transfer Day is over, and November 5th has come and gone. So how bad was the damage? These facts and figures put the body
In Brief: It’s All About Fees | Robbery DNA | Rates Hit Highs & Lows
October 20th, 2011
Big bankers suffer fee nightmares, while competitors smell blood… New spray hits robbers with botanical DNA… Credit card rates top record high, mortgages find a
Citibank.com’s Extreme Website Makeover
October 14th, 2011
Check out Citibank's new, dramatically streamlined website, with a bolder, more visual aesthetic and a completely revamped online banking system including PFM tools.
Beyond the Wall: 10 Ideas for Dynamic Financial Facebook Welcome Pages
October 12th, 2011
Instead of greeting Facebook visitors with a bunch of random (and sometimes negative) Wall posts, why not create a customized landing page and take control
BofA’s $5 Monthly Debit Fee: The Backlash, The Fallout and What It All Means
October 04th, 2011
BofA's $5 monthly debit card fee could cost them 20 million customers.
Mobile ATMs: Banks on Wheels
September 28th, 2011
Financial institutions talking about themes like “community” or “convenience” should definitely consider deploying a mobile ATM. Here's some tips to help you shape the customer
In Brief: Branch Experience Tips | Ka-Ching! | Social Media ROI + Metrics
September 16th, 2011
15 tips for improving the branch experience, plus 3 strategies that should be part of every bank's business plan… A daring (and potentially risky) savings
In Brief: 9/11 Facebook App | Deconstructing the Branch | Dollars ‘n Donuts
September 07th, 2011
AmEx creates a Facebook app commemorating the 9/11 terror attacks… Wells Fargo exec candidly examines the future of branches… Citizens puts a branch in Dunkin
The Top 35 Banks on Facebook
September 01st, 2011
The top 35 banks on Facebook claim nearly nine million fans among them. Of those, 71%, or 6,259,027 fans, belong to the top three. But
