Archive for checking accounts
Checking vs. Prepaid Cards: Threat or Opportunity?
Many banks worry prepaid will cut into their checking business. Some are diving in, while others are sitting on the sidelines, unsure how they want to play the game.
Fewer Consumers Interested In Interest-Bearing Checking Accounts
Only three years ago, nearly a quarter of consumers demanded interest on their checking balances. These days, less than 1 in 10 say it's a a deal-breaker.
120+ PowerPoint Infographics For Financial Marketing Presentations
Got a speech coming up? Need to make a presentation to your internal team? Then this free downloadable file of awesome charts and graphs should help.
Should Banks Charge Fees For Check Writing?
Among consumers shopping for new checking accounts, interest in writing unlimited checks is declining. It's not a selling point anymore.
Consumers Want More Practical Online Tools, Portable Bank Account Numbers
Consumers say they don't care whether banks use social media or not. They want more practical online tools, like user product reviews, live chat and portable account numbers.
Making Checking Customers Feel Better About Paying Fees
When customers haven't had to pay for basic banking services for so many years, it may seem hard to believe but there are actually some things they are willing to pay for.
The Tightrope Between Checking Fees And Consumer Defections
Retail financial institutions face a nasty decision: How to raise fee income without pissing off customers. This study by Deloitte looks at what kinds of fees consumers will swallow... and which ones they won't.
Consumer Hypocrisy Clouds Retail Branch Strategies
How many consumers insist on opening new accounts in branches? And yet how many never step foot in a branch again? The numbers are surprising.
Google Trends Reveal Banking Insights, Social Media Zeitgeist
Using Google Trends, bank and credit union marketers can find a wealth of information right at their fingertips.
Credit Union Study Says Switchers Looking For Truly Free Checking
A study commissioned by Bethpage FCU reveals that consumers are looking for checking accounts with no hidden fees when choosing where to bank.
Insights Into Prepaid Card Market Yield Competitive Ammo
A study analyzing 52 reloadable prepaid cards gives marketing ammo to banks and credit unions on either side of the game.
Higher One Embraces Banking Transparency After Slap From FDIC
Following a settlement over deceptive fees charged to students, Higher One moves to Pew standards for transparency with checking accounts.
One In Five Consider Switching Banks, But Obstacles Hold Them Back
What's stops people from switching banks more than they do? And what can financial marketers do about it? This report has the answers.
BofA Rolls Out Mobile Check Deposits
BofA unveils a suite of new mobile banking features including remote deposit, P2P payments, and an app for managing account alerts.
More Banks Adopting Simplified Disclosures For Checking Accounts
More and more banks are joining the ranks of those adopting a simplified checking disclosure form as recommended by Pew, consumer advocacy group.
So What Was The Final Body Count For BofA’s Debit Card Fee Debacle?
Bank Transfer Day is over, and November 5th has come and gone. So how bad was the damage? These facts and figures put the body count in perspective.
In Brief: Debit Card Fee Test Fail | Social Media Backlash
Why didn't banks test debit card fees first? ...3 in 5 consumers have no interest in engaging with your brand online... Probably because they hate banks. 34 headlines this week.
Thinking BofA’s Debit Fee Refugees Are ‘Unprofitable’ is a Huge Mistake
Just because BofA introduced a $5 debit card fee doesn’t automatically mean its castaway customers are unprofitable to other financial institutions, especially those unaffected by Durbin.
4 Ways ‘Bank Transfer Day’ Is Silly
Four avoidable shortcomings in this poorly conceived bank boycott will keep it from achieving its real potential.
Study Shows Free Checking Marching Towards Extinction at Big Banks
The number of free checking accounts continues to shrink. Everything else -- account requirements, monthly fees, minimum balances, ATM surcharges and overdraft fees -- are all going up.
