Capital One Archive

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Big Banks Promote Apple Pay Partnership

Prior to the introduction of Apple Pay, banking partners are already heavily promoting the payments partnership in digital media.

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10 Ways Top Banks Keep Their Facebook Posts Relevant

As Facebook cuts back the amount of your content they share with your fans, it's more important than ever to make every post count.

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What Banks Can Learn About Branding From Nike’s Air Jordan

To reach consumers, many financial institutions will either scream at people or try to totally reinvent themselves. But there's another way.

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Social Media Sentiment for Top US Bank Brands

ViralHeat, a social media consutlancy, quantifies and compares consumer sentiment about big U.S. banks in social media channels.

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Angry Big Bank Customers Could Put $230 Billion In Play

The ten largest retail bank brands in the U.S. stand to lose a combined $92 billion in deposits next year. Smells like opportunity for everyone else.

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Banks Make Customer Experience Gains, But Credit Unions Are Crushing It

The banking industry has steadily improved their customer service and satisfaction scores over the last three years, but credit unions are way in the lead.

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Financial Marketing News: GoBank, USAA’s Mobile Account Opening

What's making the news this week? GoBank's name-your-fee checking account has everyone abuzz. And USAA is using mobile cameras to open new accounts. These stories, and 28 others.

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Best Of The Web: USAA | Top 5 Trends | Cafe Crazy | iPhone Apps

What makes USAA unique… Top 5 retail banking + tech trends… Capital One goes crazy with new cafés… Top 20 financial apps… Forty headlines in total!

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Capital One Rolls Out Innovative ‘Purchase Eraser’ Rewards Program

The credit card goliath has launched a unique rewards redemption feature giving consumers the ability to erase the cost of previous travel expenses using their reward miles.

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Capital One Drops ING Direct Ball, Triggering Reactions… And Fears

The loss of one of banking's most popular brands has sparked a strong public reaction. Would anyone squeal if your brand disappeared tomorrow?

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Consumers Confused By Checking Disclosures Riddled With Landmines

It takes 2+ hours to read the average bank's checking account disclosure form. But banks and credit unions can cut it down to 1-2 pages. If BofA can do it, so can you.

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In Brief: Goodbye ING, BofA Trash, Gen-Y

The ING Direct brand may soon be toast... Trash dumped at BofA's doorstep... Gen-Y's financial lives dissected... Plus 41 more headlines.

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The Most Successful Retail Banking Ads In 2010

Researchers studied over 500 bank ads in 2010 to determine which were the most successful and why.

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Overdraft Showdown: How The Big Banks Stack Up

Overdraft services have become a critical competitive lever in the war for retail deposits. Big banks are walking a tightrope between profits and cranky customers.

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My Savings Goals: Mental Accounting Trick Or Practical PFM?

A new automatic savings tool from ING Direct aims to breakdown behavioral barriers to savings, but is it really useful?

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Citi Bikes

Citi is sponsoring a massive 5-year bike sharing program in NYC for a cool $41 million. But any bank or credit union could scale back its own version of this nifty pedal-powered promotion.

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In Brief: Bank Transfer Day | Chasing Unicorns | Couch Banking

Another study examines the impact of Bank Transfer Day… Searching for the ROI of social media is like chasing unicorns… Banking from home on iPads… and 39 other headlines.

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In Brief: Goodbye ING Direct | Hello Onboarding | Delivery Channels

Popular ING Direct brand to disappear… Does your organization have an onboarding program? …13 stories about delivery channels …plus 27 more headlines in financial branding.

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3 Big Trends in Credit Card Marketing

Credit Karma's Justine Rivero explores three trends credit card marketers need to be mindful of in 2012.

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The Online IQ of Retail Banks: Feeble or Genius?

An NYU study quantifies the digital competence of 17 retail banks, scoring each on an IQ scale. The full report includes a number of fascinating facts, graphs and stats.

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